The 3 Types of Channel Strategies for SaaS Startups
Tom Tunguz
MAY 25, 2016
Most of the time, when companies say they sell through the channel, they refer to this type of arrangement. In contrast to the reseller model, the application developer model has one major difference. The VAR pays some royalty or license fee back to the vendor. The vendor bills the customer directly and supports the customer.
Let's personalize your content