FastSpring

AUGUST 2, 2023

Now as a successful international business, TestDome has been with FastSpring through all of it, and even when other payment platforms launched intriguing new products, Mario never saw a good reason to leave FastSpring. Here’s why. Are you looking for a merchant of record that will partner with you to grow your business internationally?

Payment Solutions 148

Payment Solutions Payment Methods Merchant Services AI Search 148

FastSpring

MAY 13, 2021

Conversion doesn’t just happen, you need to optimize your website for it. An ecommerce business without conversion rate optimization is like a car without wheels — it won’t take you anywhere. Ecommerce Optimization Basics. Load time has a huge impact on the user experience. Better website ranking.

Payment Methods 78

Payment Methods Payment Services SaaS Payments Payments 78

Neil Patel

JANUARY 31, 2022

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. Selling products or services online requires a special touch. Not quite.

Payment Methods 119

Payment Methods Social Media Marketing Software Review 119

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. It can also appear on websites that have similar content and keywords to your business. Image courtesy of Bloomberg Wealth.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Neil Patel

MARCH 23, 2021

A service marketplace is a website or app for buying and selling services. Freelancers, private individuals, or companies in various industries can advertise their services and get hired by people who need their help. These online marketplaces have also made remote work more accessible to millions of people around the world.

Marketplace as a Service 145

Marketplace as a Service Payment Services Payment Methods Payment Solutions 145

Neil Patel

APRIL 13, 2021

For example, if you choose to use in-app purchases, you need to figure out how and when these will be triggered in your user experience. If you’re using a subscription-based service, you may want to build out a free version that users can test before committing. Charge for the App in the App Store. In-App Ads.

Payments 128

Payments Payment Solutions Payment Methods Payment Services 128

FastSpring

JUNE 19, 2019

A lot of the findings are expected (there are more internet users than ever, and we’re becoming more obsessed with social media and ecommerce). We’re Personalizing Customer Experiences More Than Ever Before. But for those who have a smartphone, nearly a quarter are “almost constantly” online.

Payment Methods 104

Payment Methods Trends Payments Payment Services 104

Stax

NOVEMBER 20, 2023

Small businesses can thrive on SBS with these 8 tips: (1) Lay the groundwork with past data, (2) enhance digital presence, (3) improve the in-store experience, (4) run marketing campaigns, (5) promote special offers, (6) engage the community, (7) collect feedback, and (8) develop post-event strategies. Amazon, eBay).

Payment Methods 88

Payment Methods Merchant Services Payment Services Stax 88

Neil Patel

APRIL 14, 2021

With the looming advent of LinkedIn Marketplace, LinkedIn is now in direct competition with both Upwork and Fiverr, publicly-traded online freelance job boards. It will support payment via a digital wallet offered by Microsoft. LinkedIn ProFinder allows users to search for suitable applicants for jobs. Optimize Your Website.

Marketplace as a Service 145

Marketplace as a Service Payment Methods Payments Social Media 145

Tom Tunguz

OCTOBER 31, 2013

Quietly mentioned in yesterday’s press conference about Google’s Android update is a new feature that will change the way people use their mobile phones, search deep-linking. Or a recipe search will bring you to the result directly inside of the AllRecipes app — rather than the mediocre mobile website.

Payment Methods 100

Payment Methods Payment Solutions Payments Application Development 100

Neil Patel

DECEMBER 8, 2021

Holiday shopping season is quickly approaching, so now is a great time to start thinking of ways to attract shoppers to your online store and increase e-commerce conversions during the holiday season. Ad retargeting is a paid ad strategy that targets audiences who have previously visited your website. Use Ad Retargeting.

Payment Methods 116

Payment Methods Payment Services Payments Technical Review 116

Outseta

JANUARY 20, 2020

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. While these revenues are pay-per-use, rent payments are both large and regular.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Unbounce

JUNE 29, 2021

A landing page is a standalone web page created specifically for a marketing or advertising campaign. This makes for a much better user experience than landing on the home page and being expected to figure out where the information referenced in the ad can be found. Customizing Your Pages by Audience. I know, right?

Payment Methods 143

Payment Methods Strategy Technical Review AI Search 143

Buffer Resources

OCTOBER 23, 2023

AI Chatbot Moderation Meta is striving to curb inappropriate responses from its new AI chatbots to ensure a safer user experience. Threads Facebook Post Display & Branded Content Tags Threads is integrating with Facebook by displaying posts and testing branded content tags, expanding its reach and advertising potential.

Social Media 122

Social Media Payments Payment Services Payment Methods 122

Stax

MARCH 18, 2025

Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. Take a traditional business, like a furniture store. moment” focuses on when users first-handedly experience your product’s value through great user experience.

Scale 117

Scale Payment Services Payments SaaS Payments 117

Unbounce

NOVEMBER 27, 2023

/ Landing page optimization Mastering ecommerce conversion rate optimization: expert tips and inspirational examples By Alan O’Sullivan. 37 min read If you work on ecommerce projects and you’re not already BFFs with conversion rate optimization (aka “CRO”), you’re really missing out. What is a good ecommerce conversion rate?

Payment Methods 59

Payment Methods AI Search Technical Review Payments 59

Neil Patel

JUNE 15, 2021

While there is the option to write just for the sake of sharing ideas with no payment, they can also join the Medium Partner Program (MPP) and just get going! The answer is simple: advertise on Medium. “Advertising” on the site is, in a word, unusual. Wondering how these writers get paid? Types of Ads of Medium.

Payments 144

Payments Payment Methods Advertising Payment Services 144

Neil Patel

JANUARY 24, 2023

Each blog and website will have different objectives and a different threshold of traffic before people start to convert. All websites do share a common goal, however, and that is to increase traffic. For example, people who visit my blog every day would only be counted once when I add up the users for the month.

Content Marketing 136

Content Marketing Metrics Payment Methods Marketing 136

How To Buy Saas

DECEMBER 1, 2020

With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In saas marketing, you generally use online marketing strategies to generate more leads and conversions in your saas business. Setup Pricing model and payment gateways.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

ChurnZero

MARCH 22, 2022

Nowadays, marketers are hyper-aware of the importance of the customer journey and creating an intuitive user experience. Customer friction points are any obstacles that stand between the customer and what they want — think clunky checkout processes, complicated phone menus, or any steps that feel extra and unnecessary.

Payment Methods 98

Payment Methods Payment Services Payment Solutions Technical Review 98

Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

AUGUST 31, 2023

New customers bring in subscription fees, licensing charges, or usage-based payments, which are the lifeblood of SaaS businesses. This can involve various marketing channels such as digital advertising, content marketing, social media campaigns, SEO, and more. Media buying teams: Media buying teams handle paid advertising efforts.

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

Neil Patel

AUGUST 18, 2020

Your website is bustling with activity. But are you taking full advantage of everything that’s happening on your website for your paid marketing? Every interaction a visitor has with your website… a pageview, a click… can be used to better understand your audience. How to Set Up Events on Your Website.

Payment Methods 145

Payment Methods Software Review Development Team Review Payments 145

Full Session

DECEMBER 6, 2024

The ideal customer moves through the conversion funnel with little frictionthey view your website, click on your CTAs, and dive head-first into your desired action. Maximize Your Conversion Rate With FullSession See how our CRO tools help you improve website performance to drive conversions. What is Conversion Funnel Analysis?

Payment Methods 98

Payment Methods Sales Payment Solutions Payment Services 98

SaaStr

OCTOBER 22, 2019

So whether you’re aspiring to be a small business owner or you support them personally or financially, they impact all of us and it’s an important part of our economy. They also don’t hang out online, there’s no congregation where a bunch of small businesses are that you can find them.

Payment Methods 124

Payment Methods Outsourcing Services SaaS Payments Business 124

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. For SaaS, the desired action is when a trial user goes to become a paid customer. Analysis trends in behavior analysis to understand what brings value to users so you attract the right customer fit.

SaaS Payments 105

SaaS Payments Payment Methods Payment Solutions Payments 105

Baremetrics

AUGUST 20, 2019

Automate : Replace a person or manual process. RightMessage started as custom code to personalize the site experience, then was shared to other sites to increase conversions and user experience, and then was productized into what we now know as a growing business. Automation Examples. Productization Examples.

Innovation 105

Innovation Payment Methods Payment Solutions Payments 105

Neil Patel

JUNE 2, 2021

If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. Before TrueView ads, users lacked any meaningful way to control their advertising experience. These ads feature a countdown timer on screen, as well as a link to the brand website. The best part?

Social Media 143

Social Media Business Advertising Payments 143

User Pilot

JULY 28, 2024

There are many ways to increase your free trial conversion rates , such as: Simplifying the signup flow to remove friction and get users inside the product. Personalizing the onboarding experience according to user needs to shorten time-to-value. Using checklists to drive users toward the activation point.

SaaS Payments 98

SaaS Payments Payment Methods Payment Services SaaS 98

FastSpring

APRIL 1, 2021

This is especially true for SaaS businesses, where it’s common for customers to either come in through or go through a free trial after an initial engagement method (think ads, news articles, or referrals). After the visitor “converts” from website visitor to trial user, they stop marketing or selling. Opt-in Free Trial.

Payment Solutions 138

Payment Solutions SaaS Payments Payment Methods Strategy 138

Baremetrics

FEBRUARY 2, 2021

Deciding between Stripe vs. Chargify for your online payment processor? Rich Developer Toolkit Tools such as Stripe Elements, Stripe Sources, and Stripe Connect allow developers to customize their payment processing solution. Table of Contents. Non-profit organizations using Stripe get a discount, paying only 2.2

Payment Services 69

Payment Services Technical Review Payment Methods Payments 69

User Pilot

JULY 8, 2024

Advertising Advertising isn’t the most organic way to promote your product, but it’s very effective. Targeting and retargeting have one more benefit: they allow you to personalize the messages. Just like with other types of touchpoints, personalization is the key to email marketing success.

SaaS Payments 105

SaaS Payments Social Media Payment Solutions Payment Methods 105

User Pilot

AUGUST 6, 2024

The goal is to create awareness and draw traffic to your website or app. Metrics to track here include engagement, website traffic, and trial sign-ups. Activation : The goal at this stage is to ensure users have a positive first experience with your product and adopt it quickly. Marketing fuels sales. Read the case study.

SaaS Payments 103

SaaS Payments Metrics Scale Marketing 103

User Pilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. It’s a step-by-step process designed to guide website visitors through a funnel that converts them first into leads and then into paying customers. Hence this guide. Let’s dive in.

Payment Methods 105

Payment Methods Marketing SaaS Payments Payments 105

User Pilot

NOVEMBER 28, 2023

Website traffic. The profitability of your advertising expenditure provides a clear picture of the effectiveness of your ad campaigns. A high customer churn can mean that the user experience is frustrating, that customer service is unhelpful, or worse, that there’s no product-market fit. Support tickets.

SaaS Payments 105

SaaS Payments Metrics Customer Lifetime Value Marketing 105

FastSpring

APRIL 4, 2024

FastSpring provides an all-in-one payment platform for SaaS, software, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support. We’ll optimize the trial from both the product side — how users experience the free trial — and from the marketing side.

Merchant Services 78

Merchant Services Payments Payment Solutions Payment Methods 78

Subscription Flow

APRIL 3, 2024

Newspapers can accommodate a wide range of customer preferences by providing a variety of payment methods, such as contemporary e-wallets and online banking, in addition to the more conventional cash and card payments.

Payment Solutions 59

Payment Solutions Payment Services Payment Methods Payments 59