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Cyber Weekend Benchmarking Data: 2023 SaaS and Software Holiday Spend Report

FastSpring

Q4 sales numbers usually outperform the rest of the year thanks to year-end holidays and their associated shopping cycles — but how much does that trend carry over into software and SaaS sales? Are you optimizing all possible Q4 sales opportunities for your software business? sales trends by month and quarter.

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Subscription Billing for Businesses: Everything You Need to Know

Stax

This business model has now been adapted very well in the internet age, especially in the SaaS (Software-as-a-Service) and eCommerce industries. The most potent benefit of the subscription-based business model is that companies are guaranteed a fixed revenue stream—if they can retain their customers or subscribers.

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What is the SaaS Magic Number and How Do You Calculate It?

Stax

“A man who stops advertising to save money is like a man who stops a clock to save time,” – Henry Ford In 1913, Henry Ford brought the assembly line to the automobile industry, because he knew that prioritizing efficiency in his plants would make him more profitable. What is the SaaS Magic Number?

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How to Sell a Mobile App or Game Outside App Stores

FastSpring

FastSpring powers global D2C payments for game studios and app publishers. As a Merchant of Record, we provide a fully managed payment solution including customizable checkout, fraud mitigation, and 100% automated sales tax and VAT compliance. Developers can advertise these kinds of discounts and user accounts on their websites.

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The decade software ate the world

Intercom, Inc.

Here, we trace some of the biggest trends and stories in technology over the past decade, and try to find a narrative to make sense of it all. Apple survived the death of Steve Jobs in October 2011 under the thoughtful stewardship of Tim Cook, and continued to essentially be the iPhone company, while branching into wearables and services.

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Conversion Rate Optimization For SaaS Companies: A PMM Guide

User Pilot

Conversion rate is one of the most important metrics to track in SaaS, and that’s why conversion rate optimization is an essential focus for growth in any business. TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. What is the SaaS conversion rate?

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How to Analyze the Health of Your Subscription Business

Chargify

It is important for businesses to constantly analyze the health of their subscription model to make sure it is truly working for their customers and their bottom line. In fact, if a software company is growing at only a 20 percent rate per year, there is a 92 percent chance the business will cease to exist within just a few years.