User Pilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

SaaS Payments 105

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 105

FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). Interestingly, even though I paid for a year-long subscription, the company didn’t let me keep the last three weeks of access to its premium features. This action will immediately downgrade your subscription.

Benchmarks 141

Benchmarks Churn Payments SaaS Payments 141

Baremetrics

APRIL 6, 2021

When you’re looking at your business goals, you need to consider not only your existing monthly revenue but your contraction monthly recurring revenue (MRR). Contraction Monthly Recurring Revenue (MRR) is an extremely important metric for subscription businesses. Want to Reduce Your Churn?

Outsourced Development 99

Outsourced Development Payments Revenue Payment Services 99

User Pilot

APRIL 29, 2024

TL;DR The SaaS renewal process involves a series of actions on/before the renewal date that lead to a customer’s renewal. A good SaaS renewal strategy helps drive customer retention , increases the customer lifetime value , and improves your monthly recurring revenue.

SaaS Payments 102

SaaS Payments Business SaaS Payment Solutions 102

Baremetrics

OCTOBER 8, 2021

To run a business online, you probably need a customer relationship management ( CRM ) software package and/or payment processor to manage your customers and their invoices. This is because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors.

Payment Services 94

Payment Services Payments SaaS Payments Payment Features 94

CustomerSuccessBox

OCTOBER 21, 2021

Customer Success has become a must for every SaaS business with the advent of the subscription economy. But just having a customer success department does not solve issues with your churn rate, customer lifetime value, retention rate, or MRR/ARR. It is not a hard value to reach but it takes effort.

Payments 52

Payments Customer Success SaaS Payments Revenue 52

BrightBack

JANUARY 17, 2022

Factor in the huge uptick in global demand for online subscriptions services that arose through the pandemic, and we see that succeeding at retention has never been more important, and becomes a key differentiator for those who do it.

Payments 59

Payments Payment Methods Payment Features Payment Solutions 59

User Pilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

Baremetrics

OCTOBER 8, 2021

Most online businesses use a customer relationship management ( CRM ) software package and/or payment processor to manage their billings because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors. How do you calculate CAC for Stripe customers?

Payment Services 96

Payment Services Payment Methods Payments SaaS Payments 96

Baremetrics

NOVEMBER 2, 2021

Why you need to track business metrics for Shopify App Developers 10 business metrics for Shopify App Developers 1. Monthly recurring revenue (MRR): How much subscription revenue are you bringing in monthly? Churn rate: How quickly are you losing customers or revenue?

Payment Solutions 98

Payment Solutions Outsourced Development Underperforming Technical Team Metrics 98

Baremetrics

NOVEMBER 2, 2021

Method 1 Method 2 Use Baremetrics to calculate all of your metrics including LTV for Shopify Partner Apps Customer acquisition cost (CAC) and LTV Knowing what your LTV is for each customer segment is critical Why is it important to segment the LTV for Shopify Customer Apps? LTV = ARPU × Customer Lifetime.

Payment Solutions 105

Payment Solutions Payment Methods Payments SaaS Payments 105

ProfitWell

MARCH 25, 2020

Acquisition is the weakest growth lever. We studied the levers—acquisition, retention, and monetization—of 512 SaaS companies. We found that monetization and retention have much higher revenue impacts than acquisition when considering the same level of impact across each growth lever. How do we know this?

Acquisition 52

Acquisition Retention Payments SaaS Payments 52

USIO

JANUARY 15, 2024

Subscription Models: Usio will provide general insights into why subscription-based payment processing is often considered advantageous for Software as a Service (SaaS) businesses. Predictable Revenue Streams: Subscription models provide a consistent and predictable revenue stream for SaaS companies.

SaaS Payments 130

SaaS Payments Payment Services Payments Payment Solutions 130

Baremetrics

MAY 18, 2021

When marketing a subscription business, you face even more challenges, like balancing retention and acquisition efforts, identifying new features that your customers are interested in, and working to maximize customer lifetime value.

SaaS Payments 100

SaaS Payments Customer Lifetime Value Payments SaaS 100

Baremetrics

OCTOBER 10, 2021

It is not enough to just get as many eyes on your site as possible (although that is nice)—you need to get those visitors with needs that your platform meets. To do this right, you’ll need to really define your ideal customer profile (ICP). Engage: Next, you want to show that you both understand their business and offer value to them.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

Baremetrics

SEPTEMBER 26, 2021

Most SaaS companies keep an eye on churn, but do you calculate both revenue churn and customer churn? Most SaaS companies keep track of their customer acquisition cost (CAC) and customer lifetime value (LTV), but how about your CAC:LTV ratio or months to recover CAC? Revenue and expense metrics i.

Metrics 95

Metrics SaaS Payments SaaS Customer Lifetime Value 95

FastSpring

JUNE 28, 2019

When companies look at strategies to scale their business there’s almost always a prevalent focus on customer acquisition. Businesses are always on the lookout for ways to expand their user base, attract new customers, and generate new leads. Customers may choose to opt out of a subscription service.

Churn 78

Churn Payment Services SaaS Payments Payment Features 78

Baremetrics

OCTOBER 26, 2021

Much like Amazon, when Shopify first began, it was a simple shop and not the ecommerce platform we know today. All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business. One of the most important metrics is customer acquisition cost (CAC).

Payment Solutions 98

Payment Solutions Payments Payment Methods SaaS Payments 98

Baremetrics

SEPTEMBER 15, 2021

For example, you need to calculate the growth rates for monthly recurring revenue (MRR), active customers, average revenue per user (ARPU), and more. Growth rates in population Growth rates in personal financial savings Growth rates in business What is the Growth Rate Formula? Is the amount of revenue increasing?

SaaS Payments 81

SaaS Payments Payment Features SaaS Payments 81

Baremetrics

OCTOBER 1, 2021

Baremetrics is a business metrics tool that provides 26 metrics about your business, such as MRR, ARR, LTV, total customers, and more. Baremetrics integrates directly with your payment gateways, so information about your customers is automatically piped into the Baremetrics dashboards. Table of Contents.

SaaS Payments 96

SaaS Payments Payments SaaS Payment Services 96

User Pilot

NOVEMBER 30, 2023

A detailed audit reveals the state of your platforms, showing your weak points and conversion drivers. For example, if your funnel report shows there’s a significant drop-off between the trial and subscription stages, dig further to find and address the underlying reason. Looking to perform a CRO audit for your website and app?

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

User Pilot

JULY 27, 2023

Revenue growth rate : This measures the rate at which the company’s revenue is growing over a specific period. A higher revenue growth rate generally indicates positive business performance. A lower MTTR indicates a more efficient incident response and resolution process.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

Baremetrics

JULY 7, 2021

With industry benchmarks, SaaS companies like yours can make effective decisions about strategic resource investments that result in solid revenue and soaring valuations. LTV: The customer lifetime value predicts the net profit a customer can contribute to a company over time. Revenue Churn 8.0%

Benchmarks 105

Benchmarks SaaS Payments SaaS Payments 105

BrightBack

JUNE 30, 2020

Today Brightback is launching Experience Manager in beta, a way subscription managers can easily implement retention tactics we’ve rigorously tested with direct-to-consumer and SaaS businesses over the past 18 months. 2020 is a watershed moment for customer retention. What’s coming: Retention experiments that drive results.

Payments 52

Payments Management Payment Methods SaaS Payments 52

Baremetrics

JUNE 30, 2021

Take a look at conversion rates, customer acquisition costs, and overall financial performance. Start with revenue and work from the top to the bottom of your income statement. Revenue models can help — but when you consider potential revenue, you must understand where it comes from. What's driving it?

Startup 98

Startup Sales Hiring Sales Recruiting Deferred Revenue 98

OPEXEngine

JANUARY 14, 2020

Price/Revenue Ratio. Source: SEC filings – weighted average by company revenue. Many factors drive the high-growth of SaaS companies, including higher market adoption of SaaS and the structural advantages of the recurring subscription revenue model – see Why SaaS Companies Grow Faster. Public SaaS Companies. -8%.

SaaS Payments 59

SaaS Payments SaaS Scale Customer Lifetime Value 59

ProfitWell

JULY 23, 2020

Customer LTV. Customer lifetime value is the total dollar amount you’re likely to receive from an individual customer over the life of their account with your product. Lifetime value determines how long a customer will stay with your company and how much revenue may be generated during that time.

Payment Methods 56

Payment Methods Metrics SaaS Payments Customer Lifetime Value 56

ProfitWell

JUNE 15, 2020

How are churn and new revenue trending over time? MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades. Last week, MRR gain spiked to almost +16% because it was the beginning of the month and subscriptions renewed.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

Baremetrics

NOVEMBER 2, 2021

Customer lifetime value (CLV) is one of the main metrics SaaS companies track to monitor their profitability and growth. CLV is simply the average amount of revenue you can expect to generate from a single customer before they churn. How do you calculate customer lifetime value?

Customer Lifetime Value 98

Customer Lifetime Value Payment Services Payments SaaS Payments 98

OPEXEngine

FEBRUARY 22, 2022

In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies. Small and Mid-Market (SMM) SaaS Companies serve customers with annual revenues of $1 million to $1 billion and with a typical employee base of 100 to 1,000.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SmartKarrot

AUGUST 17, 2020

Today’s businesses follow many types of revenue models. Other examples include leasing/renting, contractual, commission-based, and subscription-based (or recurring revenue) model. In this article, we focus on recurring revenue. In this article, we focus on recurring revenue.

Payments 19

Payments Payment Methods Revenue SaaS Payments 19

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

FastSpring

AUGUST 11, 2020

When it comes to software and online purchases, those transactions are increasingly moving to a subscription-based model, where customers put their purchases on autopilot so they can have continuous access to SaaS products. Subscription services are what customers want. How to move to a subscription revenue model.

Payment Features 93

Payment Features Payments Payment Methods Subscription 93

User Pilot

NOVEMBER 27, 2023

Tracking revenue on a spreadsheet is easy, but understanding the underlying factors influencing revenue growth rate is a different ball game. As you read on, you will learn: How to properly define revenue growth. Related metrics that impact your revenue and how to use the insights to turn your product into a growth engine.

Payments 105

Payments Revenue Payment Features SaaS Payments 105

Neil Patel

MARCH 8, 2023

In the most basic terms, customer lifetime value measures how much a customer will spend over their entire “lifetime” with your company. Customer lifetime value goes beyond traditional marketing practices by providing insight into a customer’s long-term value to your business.

Customer Lifetime Value 76

Customer Lifetime Value Payment Methods Payments Payment Features 76

Baremetrics

OCTOBER 24, 2021

Stripe is indispensable for the average online business, providing the many different tools, reports, and customizations that power online payment processing, but it isn’t without limitations. For example, the Stripe analytics dashboard is lacking the needed depth for SaaS businesses that rely on recurring revenue.

Payment Services 97

Payment Services Payment Features Payment Methods Payments 97

SmartKarrot

MARCH 29, 2021

To generate revenue for a business, people think sales are the key. However, there is another way to improve your business. A great way of revenue generation that is not utilised is expansion revenue. Expansion revenue is something that needs to be improved and tracked. What is Expansion Revenue?

SaaS Payments 19

SaaS Payments Payments Revenue Payment Services 19