Remove 2022 Remove Payment Methods Remove Pricing
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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Most startups play defense when discussing pricing with customers. They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message. For many founding teams, pricing is one of the most difficult and complex decisions for the business.

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How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today

SaaStr

The Problem Was Real: Apple and Google’s app stores weren’t giving developers the data they needed. The Acceleration: Why RevenueCat Won (2019-2022) Product Velocity: While competitors focused on single features, RevenueCat built a complete monetization platform. Basic questions like “What’s our churn rate?”

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What is a Payment Processing System and How Does It Work?

Stax

According to the US Federal Reserve in 2022, general-purpose card payments reached $153.3 On top of that, 69% of Americans online in 2023 said they used digital payment methods to make a purchase. To address evolving customer demands and accept electronic payments, you need a payment processing system.

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Growing a Digital Goods Company in Asia: Challenges, Opportunities, and Insights

FastSpring

The payments landscape and how it affects businesses trying to grow in Asia. Podcast Full Interview: Audio Listen online or find it on more podcast services. In simple terms, we handle everything from payments to fraud management, to custom support and tax compliance, so that sellers can focus on growing their business.

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6 Essential Strategies for Maximizing Conversion Rates

FastSpring

Once a customer has landed on your website from any marketing funnel, how can you maximize the chances for them to convert? Appearance and User Experience of Your Website Websites should be easy to navigate, featuring user-friendly, branded color schemes and fonts. The pricing page is a key element to the ease of purchase.

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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

In the run up to SaaStr Europa 2022 in Barcelona on June 7-8 , we’re taking a look at some of the top all-time SaaStr Europa sessions. Join us at SaaStr Europa 2022. So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. & a few others.

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5 Interesting Learnings from Wix at $1.4 Billion in ARR

SaaStr

Leaders like ZoomInfo and Paycom that combine strong growth with strong profits have seen their stock prices stay relatively high, often at 15x ARR still. Payments and e-commerce drag blended gross margins down to 60%. It makes sense, as ecomm adds a ton of value to a standard website. Embedded fintech often has a price. #3.

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