SaaStr
APRIL 18, 2024
Dear SaaStr: Why Do Some People Loathe Sales? People loathe sales because they are making the mistake of mapping their experiences as, essentially, Very Small Businesses, as the general experience of a corporate buyer. Yes, you and I just want to buy in one click, on a website. I rarely if ever want to talk to a salesperson. Just think about buying a car.
Clouded Judgement
APRIL 19, 2024
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Rubrik IPO Update This week Rubrik launched their IPO with an initial pricing range of $28 - $31 / share. This range represents roughly a $6B valuation at the midpoint ($29.50 / share), with a ~6.5x NTM revenue multiple.
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SaaStr
APRIL 15, 2024
Dear SaaStr: A Big Tech Co Launched a Competitive Product. How Can I Tell How Serious They Are About It? In SaaS at least, I’ll give you one metric that is fairly reliable: How many dedicated sales professional do they have, just 100% selling the competitive product? If it’s none yet, it’s an experiment. If they’ve just made a “Head of” hire, it’s an experiment, but one that is getting budget.
Payrix
APRIL 17, 2024
Congratulations! You’ve decided to offer Embedded Payments to your customers. Adding Embedded Payments gives you an exciting opportunity to grow your business and solve real pain points for your customers. And solving pain points for your business owner customers are important, with 80% of business owners stating that accepting multiple payment types is vital to their success and one in five businesses reporting that they would switch software providers to be able to accept all the payment types
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Andreessen Horowitz
APRIL 16, 2024
I am pleased to announce that we have just raised $7.2B for the following venture strategies: American Dynamism ($600M), Apps ($1B), Games ($600M), Infrastructure ($1.25B), and Growth ($3.75B). This marks an important milestone for us. When Marc and I started the firm in 2009, the conventional wisdom in Venture Capital was that in any given year, only 15 companies would ever generate $100M in revenue and those 15 companies would drive almost all of VC returns.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
APRIL 13, 2024
Dear SaaStr: How Do You Build a Real Exit Strategy? First, bear in mind acquisitions are relatively rare. The vast majority of startups will never get one acquisition offer, let alone a good one. Still, it’s not random. I’ve been through it twice as a founder and about ten times as an investor. At a high level, three things you can do that aren’t very hard will increase the odds you have an “exit”: First, build the best product in an important space.
Chargebee
APRIL 18, 2024
Chargebee’s London-based user conference, beelieve, hummed with excitement as it united trailblazers and innovators from the subscription and revenue growth sector. A standout moment was the “beelievers” awards, honoring visionary leaders and organizations shaping the subscription landscape’s future. Let’s explore the winners in each category, highlighting their exceptional contributions to efficiency, transformation, retention, revenue growth, and leadership.
Stax
APRIL 18, 2024
Accepting credit card transactions is no longer a decision of whether to but rather how to. With cashless now BEING king, credit and debit cards are the primary method for your customers to make payments. Pre-pandemic, 62.3% of consumer payments came through card payments. And electronic payments were at 14.2%, closing in on cash at 15.5%. While the figures aren’t from the COVID-affected spending period, it’s fair to assume that cash is down while cards and electronic payments are w
Subscription Flow
APRIL 18, 2024
How do you keep increasing your revenue in a marketplace that has reached its point of saturation? Dating apps like Tinder and Bumble, especially in wealthier countries like the US and France, have reached this point where they have become so popular among their potential users that they are now really struggling to find new users. In such a scenario, what subscription-based businesses like these dating apps usually do is they redirect their energies into improving their customer lifetime value
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
FastSpring
APRIL 16, 2024
Offering a frictionless checkout experience is essential for digital transaction conversion rates. Today, we’re excited to announce new payment method improvements available on the FastSpring platform: Apple Pay Pix Preferred Payment Method Apple Pay: Seamless Transactions Within the Apple Ecosystem As Apple Pay adoption continues to grow, incorporating Apple Pay into payment options becomes an essential part of your digital strategy.
SaaStr
APRIL 16, 2024
Dear SaaStr: What Do You Do When Your Startup is Not Growing Anymore? First, be honest about why. You can blame it on macro issues if you want, but if growth has radically decelerated, it’s likely because you are less competitive than you were before. You probably have fallen out of product-market fit, partially or entirely. Be honest. And go close those feature gaps, and get back to being ahead of the competition — not behind.
User Pilot
APRIL 18, 2024
If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. Hence this guide. Read to find out what a conversion path in marketing is, why it matters, and its elements and stages. More importantly, learn how to build and optimize it for better business results. Let’s dive in.
Stax
APRIL 18, 2024
According to Forbes , “mobile payments are increasingly being used by U.S. shoppers as customers become more comfortable with the technology.” Not only are there a number of ways your customers could be using their mobile devices to give payments, but you as a business owner could be leveraging mobile devices to accept them as well. As stated by countless resources, mobile is the direction the payment technology space is heading.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
The Moz Blog
APRIL 15, 2024
For those embarking on a website migration, keep in mind the importance of meticulous planning coupled with flexibility and constant communication with stakeholders. This will let your migration unlock new potential and achieve unparalleled growth.
FastSpring
APRIL 18, 2024
FastSpring is proud to announce that our support team has won a Silver Stevie® award for Front-Line Customer Service Team of the Year in the “Technology Industries – Computer Software” category! FastSpring Support Rises to the Challenge It was clear to award judges that FastSpring’s team had moved strategically to make the voice of the customer the center of improvement efforts, with results showing in customer satisfaction (CSAT) scores, net promoter scores (NPS), and first response targe
User Pilot
APRIL 18, 2024
Looking for the best customer segmentation examples? You’ve come to the right place. They can help you understand how to target your marketing better to increase product engagement and usage. It’ll also help you figure out if you should segment users based on their age, company size, or pain points. Let’s get started. TL;DR Customer segmentation involves dividing your customers into different groups based on common characteristics, such as age, gender, industry, device type, and comp
Stax
APRIL 18, 2024
Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. In this article, you’ll learn the differences between these providers and gain valuable insights for positioning your offerings successfully. TL;DR ISVs develop and distribute software products independently and often collaborate with hardware manufacturers and platform providers.
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
The Moz Blog
APRIL 17, 2024
In this blog post, Tom discusses the reasons why you might block AI bots. In many cases, this will come down not only to your beliefs about how this technology will evolve but also to the specifics of the business involved.
FastSpring
APRIL 18, 2024
For many SaaS and software companies, international sales are a key part of their growth trajectories. Some businesses outgrow their home countries after a seed or startup period that saw initial success domestically, while some businesses founded with niche markets or in smaller countries may need international sales as table stakes on day one. But with international growth comes a long list of international business concerns about how to appeal to potential customers in new countries.
SaaStr
APRIL 13, 2024
The best thing I’ve read in some time was the advice Nick Saban, the winning college football coach in history, gave to Alabama’s basketball coach who kept getting … close. Almost there. Alabama basketball kept getting upset, and the call went to Coach Saban. “What have we got to do to go all the way?” The answer: “Don’t dwell on it.
User Pilot
APRIL 17, 2024
Want to understand what customers think and how they behave in your product ? If so, you need to invest in the right customer insight tools. These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. Read on to learn more. TL;DR Customer insight platforms enable informed business decisions by analyzing customer behaviors and preferences to improve products and experiences.
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
BetterCloud
APRIL 16, 2024
Editor’s Note: Hey IT pros! We wrote this for you to share with your employees to ensure they are using your ticketing system the right way. Dealing with technical issues at work is as common as rain in Seattle. When we’re met with a problem with our device, we typically have to submit a request to IT to help us. Writing a great IT ticket can make the process a whole lot smoother for both you and your friendly neighborhood IT team. “ A ticket with concise, useful information can be the differenc
Buffer Resources
APRIL 18, 2024
Each year, fresh ideas, concepts, and technological innovations shape the creative design landscape. These influences give rise to a wave of new graphic design trends, revolutionizing how we conceive, craft, and engage with art. Many of these graphic design trends infiltrate the realms of business and marketing. Some influence web design, some make their way onto packaging, and others become a staple for social media branding.
FastSpring
APRIL 17, 2024
Ready for an immersive exploration of the pressing real-world challenges confronting the gaming industry? If so, join FastSpring at GamesBeat Summit 2024! We’d love to talk with you in person! Join us at the Marina del Rey Marriott, in Los Angeles, CA, on May 20th and 21st, for an extraordinary event dedicated to all things video gaming. This year’s theme is Resilience and Adaptation, where we will all delve into the strategies needed to adapt and thrive.
SaaStr
APRIL 16, 2024
SaaStr Europa 2024 is June 4-5 in London and it will be full of VCs! Just a sampling of who’s already coming: 20VC Accel Partners Activum SG Ventures Albion VC Altair Capital Atomico B Capital Backbone Ventures Beacon Capital Beringea BlackRock Caixa Capital Carbide Ventures Cipio Partners Columbia Lake Partners Credit Mutuel Innovation Dawn Capital Earlybird Venture Capital Felix Capital Fiedler Capital Five Elms Capital Flashpoint VC Fortino Capital GP Bullhound Gresham House Ventures He
Speaker: John Mansour - President, Product Management University
You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar, and it exemplifies one of the biggest struggles with individual product strategies.
User Pilot
APRIL 17, 2024
If you want to know more about your product , you need data. The more data you can capture about your customers, the better you can understand them and improve your product. Two methods of tracking customer data are implicit data event tracking and explicit tracking. This article will help you understand the explicit vs. implicit tracking debate and which is right for your needs.
The Moz Blog
APRIL 19, 2024
Discover the essential considerations for SEOs when building headless websites in this insightful Whiteboard Friday by Peter Richman.
Buffer Resources
APRIL 15, 2024
I’m willing to bet that Pinterest isn’t the first platform that comes to mind when you think of monetizing your social media presence. Sure, TikTok , Instagram , and YouTube all offer excellent ways to make money online, but few other platforms have users with the buying intent that Pinterest does. The main reason people use Pinterest is to shop.
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