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Their patented TwAP technology that lets customers opt-in with a single click, automatically opening their messages app with a pre-composed text. Because while the payment problem was solved, the marketing side of mobile commerce remained broken. Attentive spent months with brands, consumers, and regulators to crack this. The result?
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Speaker: Brad Pinneke, VP of Business Development at Payrix and Worldpay for Platforms
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What To Do Next Audit your current payment/finance offerings Survey your customers about their financial pain points Start conversations with embedded finance providers Focus on partners who can scale globally with you Remember: In SaaS, revenue diversity is power. But the window for being early won’t last forever.
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developers saying they built app x using Cloudinary) The great thing about these three sources is they are sustainable, replicable, and efficient. If you look at Cloudinary’s Enterprise business today, 40% of the account’s first payment with Cloudinary was with a self-service plan. They’re very different.
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Now they’ve scaled to $200m+ ARR growing 38% selling just to 100,000+ SMBs, solving a hard problem (i.e., automating the back office and payments and billing for SMBs), and doing it with 120%+ NRR. This is pretty impressive, although on reflection, perhaps what one would expect from a mission-critical SMB app.
The business builds software to help other crypto companies grow. Perhaps you’ll sell infrastructure to help other startups scale or software to manage internal operations. Most US web2 software companies might progress through their lifespans without ever uttering the words treasury management in a board meeting.
So one large category of software spend is on Point of Sale systems. But “POS” systems and software are everywhere, and are a lot more than just Toast and Square. And their mix of software, payments and hardware revenue drives up the total deal size — but puts a lot of pressure on margins.
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At least at scale. #2. Only 20% of Revenue from “SaaS”, 80% From Transactions and Float (Fintech) Bill started off 100% SaaS, and slowly and deliberately added payments. Fast forward to today, and only 20% of its revenue is from software subscriptions. But both are still at their core software platforms.
50% revenue from software (recurring), 50% from payments (not-recurring). . Half of its revenues comes from its software. And yes, it’s a software company. Fast forward to day, Merchant Solutions is a much larger share of revenue than software subscriptions. 220m in ARR, $13B market cap.
But, there are still many interesting things we can learn from Shopify, especially since it sells to so many SMBs, has been late to go upmarket, and combines a payments/fintech element with pure SaaS. Subscriptions can fuel payments and merchant revenue. Many will tell you that you sort of have to, to scale. to promote your app?
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Squarespace may be more design-focused, Wix the somewhat more cost-effective solution. Monetizing ecommerce via subscriptions, but not payment processing. Rather, it charges for software subscriptions to take payments on its websites. But it doesn’t monetize the payments themselves directly very much.
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Bill.com had to develop a network that today has millions on vendors processing bills and payments on it. The payments / fintech side of Bill took a decade to come together. It was much more than adding an API, especially at scale. There are 6m SMBs that buy SaaS software. Rene loves accounting and accounting software.
Payments still materially accelerating overall growth to 16%, and predicting revenue growth from payments and merchant solutions to more than double that of subscriptions and SaaS. Gross Margins declining toward 50% as payments, merchant services and more outpace the growth of SaaS subcriptions. Or quite get right.
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