Mental Models to Help You Grow
Sales Enablement, SaaS and Growth
MARCH 23, 2020
Jobs to be Done Theory The Jobs to be Done Theory was developed by Clay Christiensen of Harvard Business School. The key tenet is to understand the real job customers are using or “hiring” your product for. Agile Agile software development has been such a success that people now apply the “agile” moniker to a broad range of areas.
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