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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Most startups play defense when discussing pricing with customers. They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message. For many founding teams, pricing is one of the most difficult and complex decisions for the business.

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Use FastSpring’s Expanded Local Payment Methods to Grow Revenue in New Markets

FastSpring

In todays digital-first economy, expanding into high-growth markets isnt just an opportunity for global businesses its a necessity. In recent years, digital economies have grown exponentially across Asia, Latin America, the Middle East, and Africa, and the sheer market size makes these geographies impossible to ignore.

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Payment Horror Stories: The How and Why Behind the Most Vicious Attacks on Your Payment Stack

FastSpring

In this episode of Growth Stage, we interview payments industry legend and VP of Payments at FastSpring, Jeremy Waxman about his thoughts on what the most common payment stack attacks are, why bad actors choose those particular types of attacks, and what you can do to make your payment stack more secure regardless of who your payment provider is.

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How to achieve 2,500% revenue growth: 5 lessons from Paddle’s Ed Fry

Intercom, Inc.

As the team at the Saas Commerce Platform Paddle has learned, real growth is about entering new markets – and that takes thoughtful attention to pricing, making inroads into new geographic regions, deciding whether to move upmarket (or downmarket), and offering new standalone products instead of bloated features tacked onto old ones.

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12 Funnel Tracking Software Tools For Data Analysis in SaaS

User Pilot

Here are the best funnel-tracking tools to explore: Userpilot is a product growth platform that gives you granular insights into your funnels with heatmaps, custom events, product usage tracking, and more. Google Analytics 4 is great for tracking marketing campaigns. Userpilot pricing plans. Google Analytics 4 pricing plans 3.

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What is Product-Led Innovation? Strategies, Examples, and More

User Pilot

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. Pricing model for Userpilot. User persona example.

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Overcome The 5 Most Common Sales Objections in B2B Sales

Sales Hacker

The Price Isn’t Right. 1: The Price Isn’t Right. Price objections are probably the most common objection you’ll run into, and can include anything from the flat cost of your product to your payment terms (i.e., big deposits, weekly payments, etc.). big deposits, weekly payments, etc.). Passing up the Chain.

B2B