Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)
SaaStr
JUNE 10, 2020
We’re going through layoffs and furloughs, recession planning and for me as the CMO, facing really massive cuts to marketing budgets and headcount. They’re trying to figure out how to preserve cash, how to control costs, how to forecast out, how to run the business and maintain it successfully through this time.
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