The Zero-Sum Fallacy: ARR vs. Services
Kellblog
MARCH 11, 2020
The need for services is a reflection of failure on the part of the product (even in an enterprise setting). Back in the day at Business Objects, we did a great business grinding out a large number of relatively small (but nevertheless enterprise) deals in the $100K to $200K range. Let’s start with a story. Look at competitors.
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