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Outbound Always Works. If You Do It Right. And You Put In The Time.

SaaStr

Given that, realize if your outbound sales team isn’t performing at all, maybe it’s not your app, or the competition, or the market, or that there are too many vendors in the space. The old sales playbooks of 2009 and even 2019 may not work as well in 2021. It’s their approach.

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Your (Belated) SaaS New Year’s Resolution: Add a Layer

SaaStr

And yet … What tends to happen for most SaaS businesses even as early as $2m ARR or so, is that they get a core engine that’s working. Let me suggest some ideas: Add an Outbound Sales Team if You Don’t Have One. But let me tell you, if your ACV is high enough, outbound can work.

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The Top 10 Worst Pieces of SaaS Advice

SaaStr

If an outbound sales team really can generate more revenue than it costs … if an event can generate more customer revenue than it costs to put on … if an engineer can build more features, that close more customer revenue than her salary … etc. Until you are much, much bigger. Hacking is great.

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SaaStr’s YouTube Crosses 5,000,000 Views. Our Top Videos and Sessions of All Time!

SaaStr

From Burn-Out to $100M in ARR with Jason Cohen, Founder of WP Engine. #15. How the Best Outbound Sales Teams Are Managed with ServiceNow, Box, and Mark Roberge. #23. Anand Sanwal, CEO of CB Insights: Don’t Do These 68 Things in Your SaaS Company. #13. State of the Cloud 2021 with Bessemer Venture Partners. #22.

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The product qualified lead (PQL)

Tom Tunguz

It’s typical to see outbound sales teams create new leads by cold-calling - think Glengarry. Typically, the product and engineering teams don’t have goals tied to revenue which bisects a team into revenue generating components (sales and marketing) and cost centers (eng and product).

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Sales and marketing 101 for startups: driving growth together

Chart Mogul

Sales and marketing 101 The role of a sales team in a SaaS startup Put simply, the sales teams job is to convert high-quality leads into paying customers. Leads arrive in two main ways: inbound, and outbound. Sales teams run different motions to convert these leads.

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In-House vs. Outsourced Sales: A Case for NOT Hiring SDRs

Sales Hacker

And at Leadium, we continue to shine a light on the true costs associated with in-house sales development teams. Here are four key costs you should evaluate when deciding whether to build an in-house outbound sales team or outsource to an outbound sales agency partner. Salary and benefits costs.