User Pilot

APRIL 19, 2024

Applying insights from market research to product development and marketing strategies can significantly enhance business growth. This allows businesses to tailor their offerings and engage more effectively with their target market. It includes observational studies that capture genuine consumer reactions.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

SaaStr

OCTOBER 6, 2019

Dominant-Dominant Strategy Sales & Marketing is Very, Very Expensive. As you cross $10m, either you, or your competition, or both of you may engage in “Dominant-Dominant Competition.” in venture capital $$$ to compete in spaces where you generally lose.

Sales Hiring 233

Sales Hiring Scale Sales Venture Capital 233

Sales Hacker

JANUARY 16, 2018

You can’t just start pounding the pavement with no direction and expect to achieve growth. Wanna know the secret sauce behind a scalable outbound process that leads to significant growth? Market Segmentation combined with tailored messaging. Identify your most attractive markets via market segmentation.

Scale 86

Scale Sales Hiring Payment Services Payment Methods 86

User Pilot

APRIL 30, 2024

From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Growth marketing is essential for SaaS businesses to build lasting customer relationships , adapt quickly to market shifts, and drive consistent revenue.

Underperforming Technical Team 106

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 106

User Pilot

SEPTEMBER 28, 2023

Marketing experimentation is an approach to generating fresh ideas, testing strategies, identifying your mistakes, optimizing campaigns, and making data-informed decisions moving forward. It can also uncover hidden opportunities for organizations in new markets, segments, or use cases. Why you should run marketing experiments?

Marketing 105

Marketing Underperforming Technical Team Onboarding Metrics 105

Mucker Capital

APRIL 6, 2023

Hila Qu has been the Head of Growth or VP of Growth at a number of different companies and startups, most notably Acorns and GitLab. Are there types of companies, market segments, industries, or business models where PLG does not make sense? In my past life as a growth marketer, we did a lot of testing.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

OpenView Labs

SEPTEMBER 19, 2019

This recent thoughtful tweet from Sahil Lavingia, Gumroad’s founder & CEO, was followed by an engaging series of inputs from other growth fanatics. This is the idea behind the traditional inbound marketing framework. 2 Market (WHERE): What submarket?—?as as part of your main product’s market?—?do

Strategy 40

Strategy Technical Review Underperforming Technical Team Acquisition 40