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Subscription Finance: What is Customer Lifetime Value?

FastSpring

However, there’s one metric that doesn’t get as much attention—customer lifetime value. Since most SaaS and subscription-based businesses depend on recurring payments to sustain themselves, it can pay dividends to keep a close eye on lifetime value and customer retention rates.

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Step-by-Step Process for Performing a CRO Audit: 8 Steps

User Pilot

Step 1: Define your conversion points There are several conversion points in SaaS, each action bringing users closer to being paid customers or loyal users of your premium plans. Ensure you provide users with a robust onboarding experience and remove any friction that could negatively impact conversion.

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16 SaaS Account Management Best Practices

User Pilot

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. Design a successful onboarding flow to help users unlock value quicker.

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How to Reduce Customer Churn Rate: 17 Effective Strategies

User Pilot

Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Poor onboarding. Bad customer service. Provide proactive customer service.

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CAC Payback Period: How to Calculate and Reduce It?

User Pilot

Reducing the CAC payback period can help SaaS companies boost their financial performance and drive growth. TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. Userpilot onboarding, analytics , and feedback features can help you reduce CAC and boost revenue.

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15 Effective Strategies For Retaining Customers in SaaS

User Pilot

Use the customer retention formula [(E-N)/S] x 100 to calculate the rate at which your company retains customers. Your customer retention rate should growth stage of your company and the industry it is in. Personalize the experiences of your new customers to accelerate their time to value.

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Content Localization: Step-By-Step Guide for SaaS Companies

User Pilot

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. The process includes translation. Let’s get right to it.