User Pilot
JULY 27, 2023
Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet.
OpenView Labs
JULY 2, 2020
Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. It includes the latest and greatest SaaS pricing resources, as well as some timeless staples.
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Hull
JANUARY 22, 2019
The explosion of SaaS tools (and with it, data silos) together creates a need for a cross-functional, operations role to support go-to-market teams. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. But first, we need to set some context (albeit from the perspective of B2B SaaS).
Point Nine Land
APRIL 9, 2021
Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. So if you’re a US-based startup, you might be able to shoot slightly higher ;) Unlike SaaS companies which have been around for years, B2B marketplaces are a relatively new category and not many investors have invested in them yet.
ProfitWell
JANUARY 2, 2020
Subscriptions are built on ongoing relationships with customers, so companies selling subscriptions need to understand how to monetize this relationship on a recurring basis. One of the best examples of this type of sales is Netflix—its pricing strategy paved the way for many modern subscription platforms. Customer knowledge.
Chart Mogul
MARCH 9, 2020
An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. What is Buffer. Early in 2019, I had an epiphany moment.
CloudGeometry
JULY 8, 2021
Yet they live on borrowed time. Interest payments accelerate faster than you realize. When you treat your cloud provider as a fractional colo. When business-critical applications move out of the data center with “lift and shift”. Bottom-up cost transparency is a key feature of any public cloud platform.
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