article thumbnail

How to Scale a Platform and Ecosystem to $10B with Atlassian CRO Cameron Deatsch (Pod 611 + Video)

SaaStr

The main driver behind this success is that from day one, Atlassian took a product-led self-service approach to enterprise software. Businesses must make it easy and painless for customers to go from having a problem to getting into the product and solving it with as few barriers as possible. Marketplace partners.

Scale 216
article thumbnail

Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

An additional non-financial constraint is a fact that these customers typically lack experience in software procurement and implementation, and this adds friction to the sales cycle. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Measurement: What SaaS platform builders need to know to prepare for growth, Part 3

CloudGeometry

The intensity of competition in the SaaS marketplace puts a premium on new, stable, and reliable features. The winners offer a better and faster way to solve customer problems. Using logging to track, compliance, traceability, resource utilization, and system behaviors are a core competence for application of log data.

article thumbnail

8 Highlights From an Incredible Year at FastSpring

FastSpring

We’re thrilled to grow our sales and customer success teams in Europe. Achieved GDPR Compliance. I can’t wait to continue building powerful features and tools that make selling online even easier for our customers around the world. Earned Awards for Our Product and Customer Success Team.

article thumbnail

Comprehensive SOC2 Compliance checklist & resources for SaaS

SmartKarrot

Before we look into the SOC2 compliance checklist, it is worth spending a minute on understanding what SOC2 is. Hence, to address this concern SOC 2 compliance has been put into practice by the government for organizations dealing with large amounts of information of their customers. What is SOC2 compliance? What is SOC2?

article thumbnail

ChurnZero’s 10 Customer Success Leaders to Watch in 2022

ChurnZero

As the demand for Customer Success surges within SaaS, so too does the need for effective leaders to spearhead this expanding function and steer its strategy and success. Over the course of the pandemic, Customer Success has cemented itself as a central business driver of growth and profit. Follow Adi on LinkedIn.

article thumbnail

Top 20 SaaS Companies in Australia

SmartKarrot

The critical nature of software for business growth is a key reason for the exceptional growth of Software as a Service (SaaS) companies in recent times. Encouraged by the success and importance of SaaS, Australia has actively adopted the cloud ecosystem and founded brilliant SaaS-driven companies and platforms.