Chaotic Flow

SEPTEMBER 17, 2013

The first post in this SaaS growth series introduced the concept of the SaaS growth ceiling, as well as the three fundamental SaaS marketing levers for breaking through it: customer acquisition , customer lifetime value and viral customer network effects. Where are the network effects in this formula? Everywhere!

SaaS 122

SaaS Marketplace as a Service Customer Lifetime Value Acquisition 122

ProfitWell

MARCH 11, 2020

For years, aggressive customer acquisition strategies have dominated the marketing space. But as cost containment becomes a priority for businesses looking to thrive in the modern digitally-transformed marketplace, keeping existing customers happy and loyal is now a primary concern. How is customer retention measured?

Retention 52

Retention Metrics SaaS Payments Underperforming Technical Team 52

SmartKarrot

DECEMBER 18, 2020

As more and more companies are realizing the need to become customer-centric, their investment in customer service – both financial and conceptual – is rising rapidly. The need to become efficient in all the customer service processes are becoming more relevant than ever.

Marketplace as a Service 10

Marketplace as a Service Trends Customer Lifetime Value Headcount 10

SmartKarrot

DECEMBER 18, 2020

As more and more companies are realizing the need to become customer-centric, their investment in customer service – both financial and conceptual – is rising rapidly. The need to become efficient in all the customer service processes are becoming more relevant than ever.

Marketplace as a Service 10

Marketplace as a Service Trends Customer Lifetime Value Headcount 10

Chargify

AUGUST 17, 2017

“The bigger your customer base gets, the nearer you’ll get to the point where the amount of churned customers exceeds the number of acquired customers. For every new customer you’ll get, one of the old customers walks out – and your growth stalls. You’ve reached the growth ceiling,” writes Jaana Kulmala.

Scale 53

Scale Sales Hiring SaaS Artificial Intelligence 53

SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. One is your churn. SaaS businesses have churn.

SaaS Payments 237

SaaS Payments Metrics Payment Methods Scale 237

ChurnZero

FEBRUARY 8, 2023

Today, ChurnZero is used by hundreds of Customer Success teams at leading subscription brands to work more efficiently, build more revenue, and deliver the best possible customer experience. More recent news from ChurnZero: ChurnZero launches Customer Success AI to provide content and ideas on demand.

Software Review 98

Software Review Software Customer Lifetime Value Marketplace as a Service 98

Totango

MAY 1, 2020

Retaining existing customers is especially important during uncertain economic times, when fewer new customers may be signing on with your service. That’s why customer retention management software is a vital component of your retention strategy. This, in turn, helps you work toward mutually beneficial growth.

Retention 62

Retention Software Management Marketplace as a Service 62

Totango

AUGUST 7, 2020

The challenge of the digital marketplace is to make every customer feel like they are your only customer. Thankfully, the same advances that helped build that digital market also make it possible to provide every customer with personalized service. Providing Warning of Churn Potential.

Customer Success 62

Customer Success Marketplace as a Service Scale Customer Lifetime Value 62

ChurnZero

OCTOBER 12, 2021

As Definitive Healthcare entered 2021, they realized they needed to revamp their onboarding process to reduce churn. With ChurnZero, they were able to assign a customer health score to each of their clients to gain a better line of sight on accounts at a higher risk of turnover. Onboarding Hero – VAIRKKO.

Healthcare 98

Healthcare Systems Review Scale Point of Sale 98

ChurnZero

OCTOBER 12, 2021

As Definitive Healthcare entered 2021, they realized they needed to revamp their onboarding process to reduce churn. With ChurnZero, they were able to assign a customer health score to each of their clients to gain a better line of sight on accounts at a higher risk of turnover.

Healthcare 52

Healthcare Systems Review Scale Point of Sale 52