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We Asked 9 Successful Sales Leaders About the Economy

Sales Hacker

Typically when the markets are down, you will see your marketing-sourced lead to qualified opportunity conversion rates start to decrease. You also typically will see this happen with the segments and industries that experience more volatility during recessions — startups or small businesses, travel/entertainment, etc.

Scale 93
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11 Disruptive Innovation Examples (And Why Uber and Tesla Don’t Make the Cut)

OpenView Labs

Video streaming took the entertainment industry completely by surprise, quickly rising from the bottom of the market as a low-cost way for people to watch shows and movies to eventually disrupting the cable industry and driving video rental stores into the ground. The service was slow and didn’t offer brand-new hits right away.

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“7 Tips and Tricks to having happy customers at Scale” New Relic EVP, Roger Scott (Video + Transcript)

SaaStr

He had a company called Wily back in 2000 that he started, that ultimately sold on to Computer Associates, and really was seen as the father of the APM market segment, and learned a number of things in that experience that we then applied in terms of building New Relic, which is his second go around on the whole monitoring space.

Scale 173
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How to Leverage Storytelling to Increase Your Conversions

Neil Patel

Here’s the middle of his copy, where David builds interest through success stories: And finally, the call-to-action at the end: Note: Established bloggers and internet marketers who have built solid businesses use content segmentation to improve their conversion rate. Social media is redefining storytelling in a significant way.

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How Could Deepfakes Change Marketing?

Neil Patel

7 Ways Marketers Can Use Deepfakes. With all the backlash and potential pitfalls of deepfake technology, can marketers use it for good? Some of the world’s biggest brands are already experimenting with deepfakes and using them to create unique and engaging content. Use Deepfakes to Entertain Your Audience.