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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

In part one, we cover benchmarks and common churn formulas. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Part I: SaaS Churn Benchmarks. When we set churn benchmarks for SaaS companies, there’s so much to consider.

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Ultimate Guide to B2B Sales Hiring and Management

OpenView Labs

Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. What Interviewing 600+ Sales Reps Taught Me About Team Building. What’s your biggest weakness? The last thing you can afford is a bad sales hire.

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5 Tactics to Improve Your Follow-Up Cadence [With Examples]

Sales Hacker

They’re taking a more B2C-like approach, optimizing the buying experience to win more business. The 2016 Sales Development Benchmark Report indicated that SDRs who leveraged a triple touch approach (phone, email, LinkedIn) had a 28% higher SQL conversion rate than SDRs who only used phone and email. How are you?

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Is Your Sales Organization Ready for a Recession?

OPEXEngine

By benchmarking critical go-to-market KPIs, like the Magic Number – which measures how many new dollars of revenue growth are obtained getting from your sales and marketing investment compared to your competitors. Yet too many sales teams use outdated practices in making account and territory assignments. Know when to walk away.

Scale 59
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What is a Customer Profile Template? Steps and Examples

User Pilot

You can collect data via multiple sources, such as feedback surveys , user interviews, product data analytics , and firsthand observations from your customer-facing teams Create a high-level customer journey map with all the relevant touchpoints to contextualize the collected data. Let’s discuss these benefits in more detail.

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How Customer Loyalty Can Drive B2B SaaS Business Growth

Totango

Then we’ll explore why it plays a major role for B2B SaaS business models and how loyalty for B2B businesses differs from that for B2C brands. What Are Key Differences between Customer Loyalty for B2B and B2C Brands? First, we’ll discuss what customer loyalty is. What Is Customer Loyalty?

B2B 107
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The Best SaaS Blog Posts and Resources Library

Chart Mogul

Benchmarks across the PLG user journey The hardest part of PLG might actually be… marketing?! We trust leaders to make decisions on what tools they need to get the most out of their teams. To make things easier, you can use this board deck template that my team and I developed with Quaestor. Forget about Threads.

Scale 52