Casey Accidental

FEBRUARY 8, 2022

A step-by-step system to create, analyze, and communicate a growth strategy of compounding growth loops. Retention & Engagement. A deep dive on how to understand, measure, and improve retention through activation, engagement, and resurrection. Marketing: Marketing Strategy (updated), Growth Marketing (new).

CTO Coach 52

CTO Coach CTO Hire New CTO Scale 52

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online. Let’s dig in!

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online. Let’s dig in!

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

SaaSHolic

MAY 5, 2023

Latin America has interesting characteristics that make it a viable place for investment, including a high level of internet penetration and social engagement. The cost of capital has gone up, and digital markets have returned to normal market sizes, leading to a new environment of lower valuations and less money in the market.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

Mucker Capital

APRIL 6, 2023

If you're generating something that's brand new, like a brand new category, nobody understands about it. In my past roles at ACORN, GitLab, whenever I started as a head of growth, one of the data points I will look into is what's the percentage of new users coming back the second day or coming back second month?

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Intercom, Inc.

JULY 21, 2022

Rachel Hepworth: Introducing growth marketing to Slack. Liam Geraghty: But first, how do you bring growth marketing to a high-growth company? Rachel now leads the marketing team at Notion, but back then, in 2018, Rachel was head of growth marketing at Slack. Here’s Rachel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215