Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective.

Content Marketing 120

Content Marketing Metrics Payment Methods Marketing 120

Sales Hacker

NOVEMBER 15, 2017

This sales glossary is meant to reduce ramp time for new reps that are getting immersed in B2B sales jargon for the first time. Account-Based Marketing. B2B is an acronym for Business-to-Business, a model for selling, relationship-building or engagement. . AB Testing. Account-Based Everything / Revenue. Base Salary.

Scale 99

Scale Payment Methods Sales Recruiting SaaS Payments 99

Chart Mogul

SEPTEMBER 19, 2019

In each section, I’ll also aim to give advice about how to repurpose your first version of these assets as you evolve your go-to-market strategy because with limited resources, you should make key assets, like sales playbooks, fungible. For many sales organizations “Go get more X-type customers” is where sales strategy starts and ends.

Sales Hiring 93

Sales Hiring Scale Sales Recruiting Startup 93

SmartKarrot

NOVEMBER 22, 2022

What is the land and expand strategy? . The land-and-expand strategy starts when you land a small deal with an organization and use the contract to form a solid relationship with the organization by providing superior service. It is also known as the “seed and grow” strategy. It is also known as the “seed and grow” strategy.

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10

FastSpring

FEBRUARY 23, 2023

Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. I interviewed Michael about successful global marketing strategies. Market Research: How to Quickly Test The ROI of a New Region I asked Michael how to quickly test a new market.

Payment Solutions 126

Payment Solutions SaaS Payments Strategy Software 126

SmartKarrot

AUGUST 29, 2022

Personalize your product. Since the early days, Netflix has been personalizing its users’ experience by recommending movies based on their viewing history and other factors such as their location or tastes in music and books. Create a great marketing strategy. Be customer-centric.

SaaS Payments 10

SaaS Payments Payment Services Scale Business 10

Chart Mogul

SEPTEMBER 19, 2019

In each section, I’ll also aim to give advice about how to repurpose your first version of these assets as you evolve your go-to-market strategy because with limited resources, you should make key assets, like sales playbooks, fungible. For many sales organizations “Go get more X-type customers” is where sales strategy starts and ends.

Sales Hiring 52

Sales Hiring Scale Sales Recruiting Startup 52

SmartKarrot

APRIL 13, 2020

As companies are increasingly interested to use SaaS as a winning strategy, several recent trends in 2020 have been observed amongst top SaaS businesses: In 2020, it is very important for SaaS businesses to create customer-success functions and take a more proactive approach towards customer success management.

SaaS Payments 19

SaaS Payments Payment Solutions Payment Services Sales Recruiting 19

Incredo

NOVEMBER 1, 2019

maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . Inbound sales methodology: What it is and how it works with inbound marketing. How marketing and sales synergy model works for SaaS companies. SaaS Sales Strategy. SaaS Pricing. Transactional.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Intercom, Inc.

NOVEMBER 23, 2022

For the next decade, he ran ProfitWell as a bootstrapped startup, slowly growing its reach until earlier this year, he sold the company to Paddle , a billing and payments company, in a $200 million deal. Choosing between bootstrapping and raising money is always a personal choice. Patrick: Yeah, totally. I started my career in U.S.

Acquisition 118

Acquisition Payments Payment Methods Scale 118

Baremetrics

NOVEMBER 9, 2021

At some point in your journey, you’ll need to think about your exit strategy from your SaaS startup. Whether you’re an early-stage founder or you’ve built up an established B2B SaaS business, it's crucial to understand how valuations work and how you can prepare for an exit when the time is right for you. Transferability 2.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

Aaron Beashel

MARCH 9, 2018

In this post, I’ll outline what a Go To Market model is, what the different elements of a model are, and how to define the right one for your business. What is a Go To Market model? In the case of a B2B SaaS company, your Go To Market model outlines the way in which you acquire customers. And how big is that market?

Scale 192

Scale SaaS Payments B2B Strategy 192

Baremetrics

JANUARY 3, 2022

You can find them locally, internationally, and online. Hopefully the pandemic is finally over, but if another wave should happen some might go back to the online format. It can be hard to find the decision maker for sales or cross promotions, which is why any chance to meet so many people in person must be taken. February 1.

SaaS 98

SaaS Payment Methods Payment Solutions Payments 98