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Top SaaStr Content for the Week: Mailchimp’s Co-Founder, Y Combinator’s CEO, Workshop Wednesday and More!

SaaStr

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Datadog, ZoomInfo, Atlassian, AWS: Epic Growth — But Some Real Headwinds For The First Time. Gartner: SaaS Spend In the Enterprise Will Grow 17% to $195 Billion in 2023. When You Fall Out of Product-Market Fit.

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7 Marketing Hot Takes with SaaStr Founder and CEO Jason Lemkin on the Exit Five Podcast 

SaaStr

1: How Sales and Marketing Have Shifted Since 2020 Expectations and the types of people working in SaaS have shifted over the past few years, and much more in sales, marketing, and customer success. . #1: I can leave my horrible sales job making $240k OTE and be a solopreneur. There’s no choice.

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? Bullseye Product Launches: Tactical Tips From Expert Operators to Nail Your Next Launch

Sales Hacker

Likewise, the new products you launch do not determine your success. Instead, how you launch them into the market is a huge factor in success. Today, we’re diving straight into the details with product marketing leaders. For example, updates on more customers using the product. Use timing as a forcing function.

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Hiring Your VPs: When Can You Compromise?

SaaStr

If you don’t think you need a great VP of Sales, Product, Marketing, Customer Success, and Engineering — then all that all that means is you’ve never worked with a great one. We’re just not far enough along in SaaS 3.0 to breed enough veterans here for all the next-generation SaaS companies.

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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

So the first question is what made SaaS so successful. If you kind of that question, thinking about the stakeholders and the decisions and companies of using SaaS products, there’s kind of three types. Customers love SaaS products and tools because it simply works. Why do developers love SaaS products?

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How Top Sales Leaders are Adjusting their Sales Process (Video + Transcript)

SaaStr

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

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How to Build Happier Employees – Lessons From HubSpot’s CTO Dharmesh Shah and Chief People Officer Katie Burke

SaaStr

Dharmesh Shah : So, a quick confession before I start, which is like I love SaaS, I love it. We could talk about CAK and LTV, and economics, and fundraising, and entrepreneurship, and SaaS and engineering, and product management, but instead I chose to talk about culture and people, which is a little bit of an odd topic for a CTO to pick up.