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Twilio: The First $100m+ ARR with Jeff Lawson, CEO/Co Founder (Video + Transcript)

SaaStr

Twilio is a cloud communications platform that allows software developers to embed communications into the apps that they’re building. He said, “I feel so bad. Jeff : I felt really bad, because you plan way ahead. For real, why is the developer market bigger today? ” I’ve never heard that.

Scale 286
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Global Marketing Strategies for SaaS and Software

FastSpring

That’s the philosophy behind SEM International , the firm he founded that specializes in multilingual internationally-based digital marketing services. Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands.

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SaaStr Podcasts for the Week with Tidelift and Cloudflare

SaaStr

Where do most teams go wrong in implementing the role out of their CS strategy? Does Bridget believe CS teams should be involved in the upsell process? I went into product marketing for the commercial arm of Xerox Park, which is a big computer research company here. When should one hire their first CS rep? What works?

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How Top Sales Leaders are Adjusting their Sales Process (Video + Transcript)

SaaStr

She manages a huge global team. It has a portion of its revenue that’s very sensitive to the economy and a lot of startups in the customer base, good and bad, right? Sam will have a lot of interesting perspectives on how he manages his team through these times. Four, people in the sale? Jason Lemkin: None.

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The Sendgrid Journey: Scaling From Growth Stage to $2B Acquisition in 4 Years (Video + Transcript)

SaaStr

We collectively as a company were fortunate in doing all those things and, boy, was it a heck of a team effort, and it was a lot of fun. It was still a ubiquitous market. We had created an incredible brand with developers, in particular, and created developer love for what we did and the product.

Scale 132
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PODCAST 178: Why SDRs Should Report to Marketing with Amy Frampton

Sales Hacker

Join us for a hilarious conversation about what’s changed in marketing lately, brushing shoulders with Marshawn Lynch, poaching SDRs and AEs from sales, and tips for employer branding. Who sales development should report to (spoiler: it’s marketing). The importance of employer brand. powered by Sounder.