SaaStr

JUNE 26, 2024

An early thing Jason wrote on SaaStr is that B2B lags B2C by about two years. If B2C rebounded back in 2023, that means 2025 might be a little easier for a lot of folks in classic B2B. You can see the growth on the platform side with Azure, Google, and AWS and how much it’s accelerating in AI. It’s a rocket ship.

CTO Hire 147

CTO Hire AI Venture Capital Sales Hiring 147

FastSpring

FEBRUARY 11, 2021

Unlike B2C, which is business to consumer sales, B2B sales focus on selling to businesses, not individual consumers. A company that sells bananas to individual customers is an example of B2C sales. B2B sales aren’t only typically higher in value than B2C sales, but often much more complex. B2C retail is an estimated $5.35

B2B 78

B2B Strategy B2C Sales 78

Mucker Capital

APRIL 6, 2023

But if you target SMBs or consumers, PLG is a fantastic way, and you have a very large user base to reach out to as well. If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. The other dimension you need to think about is the product complexity.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Sales Hacker

OCTOBER 7, 2021

It took me a long time to admit to myself that I don’t enjoy transactional SMB sales. After 5 years within the B2C space building top-notch Customer Experiences and developing Corporate Partnerships, Tamina transitioned to B2B sales in 2019. What is your best piece of career advice for women in sales? Tamina Zaheri.

Scale 137

Scale Sales Recruiting Sales Hiring VP of Engineering 137