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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Resources

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. This is your street credibility and personal brand all rolled into one. Having a strong LinkedIn game is no longer an option.

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Resources

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. This is your street credibility and personal brand all rolled into one. Having a strong LinkedIn game is no longer an option.

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How to Target Generation Z Through Paid Ads

Neil Patel

Taking their influence on all household spending into account, their annual economic impact climbs to a staggering $600 billion. Generation Z isn’t the best target audience for every brand. At this point, I’m going to assume your brand is relevant to Gen Z, and you’re eager to reach them. Not necessarily. Zoomers disagree.

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Data Middleware - The SaaS Ecosystem's Response to Fragmentation

Tom Tunguz

Ten years ago, sales teams captured basic data on customers and prospects. Today, sophisticated operations teams manage lead lists numbering in the millions, enrich those lists with data providers, and integrate marketing, product, and external data to amalgamate a rich profile of prospects. And HR/recruiting. Same for security.

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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 99
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Scale 130
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Fearless Marketing: Meet the Small Team Selling Big Dreams

Unbounce

When done right, marketing can be about more than return on investment or brand metrics. When we talk about “marketing that moves,” global brands like Nike or Dove easily come to mind. For small and midsize businesses (SMBs), marketing campaigns may be smaller —c’mon, who has the budget to advertise in the Superbowl?!—