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From 0 to $10m ARR, At What Point Do We Start Hiring and Whom?

SaaStr

Dear SaaStr: From 0 to $10m ARR, At What Point Do We Start Hiring and Whom? From 0 t o $ 10M ARR, the hiring roadmap is critical because every hire has a disproportionate impact on your trajectory. No VP of Sales yetdont even think about it. Marketing : Likely no VP of Marketing yet either — unless.

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10 Things That Would Have Helped Me Go From $1m to $10m Faster with Less Stress

SaaStr

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. These are all full-time jobs by $1m ARR.

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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. PLG ensures your product is doing the work for you in terms of customer advocacy, acquisition, and retention. Lower customer acquisition costs.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

As part of the run up to 2021 SaaStr Annual in the SF Bay Area Sep 27-29 , we’re taking a look back at some of our favorite classic sessions. (And You’ll find out tomorrow. Another piece of very, very good startup advice that I’ve given myself a hundred times is the “Do one thing exceptionally well.”

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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Anyone who says the developer market is not strong is behind the times. This allows you to have like a really cheap acquisition for customers, but the billing model is typically a little bit different as well with usage-based and consumption-based models. You’ll need to find developers where they are.

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Engineering Your Own “Luck”: The 3 Key Rules of Building Globally Distributed Teams with Eventbrite (Video + Transcript)

SaaStr

But with it comes immense benefits and competitive advantages such as the diversification of ideas, speedier product development, and representation in important regions and time zones. We got a chance to celebrate our initial public offering on the New York stock exchange back in September, which was a really exciting time for me.

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HubSpot’s Kieran Flanagan on product-led growth

Intercom, Inc.

In his spare time, he also hosts his own growth-focused podcast, called The Growth TL;DR. Short on time? I’m really excited to be on your podcast; it’s one of the ones I listen to all the time. I joined HubSpot at a very interesting time when we were about 300 people globally, way back in 2013.