Benchmarking Hubspot's S-1 - How 7 Key SaaS Metrics Stack Up
Tom Tunguz
AUGUST 26, 2014
DATA 2003 10 232. Given the current revenue churn rates, about 70% of customers on a dollar basis will be break-even or profitable, so the unit economics work. The HubSpot journey to a public company provides a terrific set of benchmarks for other SMB SaaS companies. FLTX, a maker of fleet tracking software, has identical ARPC.
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