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The Metric that Matters for Startups in 2016

Tom Tunguz

Starting in 2014, and perhaps even a bit before, startups have been able to raise capital at better terms than at any time since 2000. Imagine regional taxi services, 4 in the US, each with a different app, different labor pools, different terms. More money raised for less dilution. Market fragmentation.

Startup 100
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The SaaS Trust Crisis with Godard Abel (Video + Transcript)

SaaStr

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.

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7 Neuroscience Sales Tips That’ll Skyrocket Your Sales

Neil Patel

Until that happens, you’ll find it difficult to sell your actual products or services. Most people and companies think products and services sell because of their great features. Let’s look at an example in the world of marketing consulting services and products. service, program, online course, etc.) That’s not the case.

Sales 137
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What is Marketing Automation? Uses & Tools (2022)

How To Buy Saas

Marketing Automation is a process that uses an automation service to automate repetitive marketing tasks. For example , You try to promote your new product or service by hosting a webinar, where you invite new leads by sending emails. Along with all of that, it also has integrated CRM and marketplace features. The downside?

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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

Maria : Yeah, I think, coming from a marketing side and thinking about that as a marketer, marketing is all about investments. There’s none of the brands that you’ve seen get to an IPO or continue on to a Fortune 500 company that is not making some significant investments there. Every retail shop was closed by 2000.

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SaaStr Podcasts for the Week with Jennifer Tejada, Ben Chestnut, and Jason Lemkin

SaaStr

I’ve been in software since the ’90s and for over 20 years, nearly that entire time, we’ve been talking about digital transformation, developing strategies, architecting new technologies, and moving beyond digitization to rethinking our businesses, our products, and our services in a way that’s optimized for a digital world.

Scale 158
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5 Key Steps to Evolving Your Offering Into a Platform with Eventbrite and Stripe (Video + Transcript)

SaaStr

Romain Huet : Of course, besides the brand I mentioned earlier like, Google, Apple and Facebook, and so on, a lot of marketplaces also like Uber and Airbnb they tend to think of themselves as platform because they have the buyers and the sellers connecting to each other. Let’s start with our five key steps.

Payments 118