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How to Build a SaaS Customer Acquisition Strategy

Baremetrics

Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.

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Kellblog Predictions for 2022

Kellblog

My point was that this is normal and healthy: you can long Miami and Austin without shorting Palo Alto which, by the way, would have been a bad idea in 2020. Is web3 going to change everything because, as Chris Dixon argues, the best entrepreneurs and developers have learned not to build atop centralized platforms? Web3 hype peaks.

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State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. Many of these are names that you know, and this is actually the largest we’ve seen in history. I think it’s a really staggering stat.

Cloud 101
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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Sales Development and Prospecting. The Sales Development Playbook. The 5 Dysfunctions of a Team. Here are the best books on selling (and related disciplines) that can help you hit your goals and develop your career. Sales Models and Fundamentals. Selling to Big Companies. The Pirate’s Guide to Sales. Top of Mind.

Scale 141
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The Best SaaS Blog Posts and Resources Library

Chart Mogul

The SaaS Business Model & Metrics: Understand the Key Drivers for Success by David Skok, Matrix Partners SaaS Metrics — 201 A slightly deeper dive into SaaS industry metrics. We trust leaders to make decisions on what tools they need to get the most out of their teams. Keep an eye out as we will be making regular updates.

Scale 52
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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

User Pilot

The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. It pushes businesses to question long-standing industry and strategic assumptions. Develop creative “what-if” scenarios to design potential blue ocean offerings. New capabilities and skill sets will need development.

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

User Pilot

The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. It pushes businesses to question long-standing industry and strategic assumptions. Develop creative “what-if” scenarios to design potential blue ocean offerings. New capabilities and skill sets will need development.