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Sales and GTM in Uncertain Times with Adnan Chaudhry and Matt Garratt (Video + Transcript)

SaaStr

Leveraging survey data from 66+ enterprise SaaS companies, Matt Garratt, Managing Partner of Salesforce Ventures shares the landscape of how businesses are shifting their sales & GTM strategies to react to today’s uncertain times. Adnan Chaudhry | SVP of Sales @ Salesforce.

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How to Create a Customer-Centric Strategy for Your Subscription-Based Business

ChurnZero

With customer centricity, the sale of the product or service is driven by the commitment to ensure that the customer is happy. Once the sale is made, the company maintains its ties with the customer to ensure their enduring satisfaction with the product. In the software industry, companies commonly compete on the features they offer.

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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

How should sales and marketing work together on pricing? I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. And there’s a lot of benefit to running a software as a service, in general.

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5 Best Landing Page Builders That Will Maximize Conversions

Neil Patel

What about hiring a web designer or a developer? Everything else is drag-and-drop with dozens of integrations to make capturing leads and sales as straightforward as possible. Swipe Page’s landing page templates give your site visitors an app-like experience. Leadpages is the solution for you. Let’s face it.

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10 Examples of Innovative Marketing Strategies for Startups

OpenView Labs

Think online classes, workshops, webinars and courses that have real value and deliver real wins for customers. With learning management systems, webinar platforms and software, and other educational tools now widely available, brands can connect with customers in new, incredibly valuable ways.

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How This Business Went From Losing $20,000 to Earning $1 Million in Just Two Years

Buffer Resources

Book sales: We make some money from this, but it’s more a marketing and authority building tool for the Collective. To calculate CASC, we look monthly at marketing and sales expenses divided by the number of new members that month. At what point did you decide to hire employees or contractors? Tell us about your team.

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The 10 Biggest Trends in Entrepreneurship to Look For in 2021

Neil Patel

Micro-influencers are helping drive sales, especially in niche markets. There’s the return of some old, favorite strategies like email marketing, but we’re moving forward into exciting new territory, too, especially when it comes to remote working and app development. Mobile apps and e-commerce stores are big business.