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TL;DR: While most public SaaS companies are growing at 8-10%, the companies crushing it are those selling outside the tech bubble – restaurants, construction, logistics, and e-commerce. They’re growing 2-3x faster than traditional horizontal SaaS. Many are doing pretty, pretty, well. At Least Right Now.
You’re here because someone—maybe your CEO, maybe your investor, maybe your gut—told you that owning payments could be a game-changer for your platform. But here’s the part that gets glossed over: how you own payments matters. Should you become a full PaymentFacilitator (PayFac)? This isn’t marketing fluff.
They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message. Startups operate in newer markets where pricing standards haven’t been set. In addition, these new markets evolve very quickly, and consequently, so must pricing.
SaaStr CEO and founder Jason Lemkin chats with Mangomint CEO Daniel Lang about why vertical SaaS is booming and how Mangomint got to 110% NRR. What was once considered too small or too niche, vertical SaaS has recently emerged as a hotbed of innovation and profitability. Full-Stack SaaS for SMBs Toast today is worth $14B at $1.5B
Discover how recurring payments are reshaping industries beyond simple subscriptions, driving a $1.5 trillion market. Learn the crucial strategies for building scalable, secure, and seamless recurring payment infrastructure to boost customer retention and fuel growth. Rise to the next level of recurring revenue.
” The trades consist of the collection of field service activities required to install, maintain, and service the infrastructure and systems of residences and commercial buildings. There are hundreds of thousands of trades businesses providing essential services in every corner of the country.
Picture this: You’re building an awesome SaaS tool—maybe for managing booster clubs (like BoosterHub) or for streamlining medical offices (like PracticeSuite). But then you think, “Why not also offer payments to our users?” 0.6%) per transaction processed through their platform.
That’s the main premise of vertical SaaS. Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. What is Vertical SaaS? Targeted marketing strategies.
The embedded finance market—including Payfac-as-a-Service—is projected to exceed $7 trillion in global transaction volume by 2030. I f you’re running a SaaS platform, marketplace, or digital-first business, you’ve probably already bumped into the complexities of paymentprocessing. What Is Payfac-as-a-Service?
ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience.
to dominate US SMB payments. Founder Matan Bar’s payments pedigree (sold first company to PayPal, ran PayPal’s Global P2P) meant he understood the pain intimately. Takeaway : Don’t just digitize a process—eliminate the friction entirely. TL;DR : After years of M&A drought, big deals are returning.
The SaaS PE market is heating up again, and Thoma Bravo just made a big statement buying SaaS restaurant pioneer Olo for $2 Billion. share, 65% premium) Why This Deal Matters for B2B and SaaS This isn’t just another PE rollup. That’s $10.25 ” The Bigger Picture This deal is part of a broader pattern. .”
TL;DR: NVIDIA just became the first company in history to hit a $4 trillion market cap. For SaaS founders, NVIDIA’s journey offers critical lessons about platform strategy, timing major transitions, and building infrastructure that becomes indispensable. The Four Pivotal Transitions That Built a Trillion-Dollar Machine 1.
In the SaaS industry, the checkout experience can make or break a sale. A seamless, localized checkout process is crucial for converting potential customers, especially in global markets. Focusing on these three key areas can help your SaaS business win more customers: Language. Payment methods. Currency display.
For most businesses, the paymentprocess is relatively straightforward. But in healthcare, payments are more complexlayered with government programs, private insurers, co-pays, and patient responsibility. Your software plays a critical role in streamlining that process.
The term SaaS platform gets tossed around a lotbut what does it actually mean, and why does it matter for today’s software companies? Whether you’re building your first product or scaling an established solution, understanding the SaaS platform model is essential for long-term growth. Contact sales What is a SaaS Platform?
The world of Embedded Payments saw remarkable developments in 2024, shaping strategies and innovations across the industry. In a compelling discussion on PayFAQ: The Embedded Payments podcast, Ian Hillis hosted payments veterans Ella Aguirre and Michael Veatch to reflect on the past year.
Here are the questions we sought to answer by analyzing anonymized subscription data for transactions across various Asian countries (excluding broader “APAC” regions like Australia, New Zealand, and Indonesia): How do customers in Asia’s growing markets prefer to manage their SaaS subscriptions? but they’re growing.
It’s almost time again for Cyber Weekend, and November sales spikes aren’t just for holiday gifts and physical goods — SaaS and software companies also benefit from this annual increase in sales. trends in year-end SaaS and software sales data. trends in year-end SaaS and software sales data. dollars for simplicity’s sake.
Selling internationally can get complicated very quickly if you’re trying to manage cross border payments yourself. And typical paymentservice providers won’t help you with most of those concerns. Read on to learn: Why cross border payments are key to taking your business global.
I dream about clients telling me, ‘Hey, I did not receive my payment today. ” This brutal honesty has become Wang’s signature—and it’s exactly what propelled Deel from $1M to $100M ARR in just 20 months, making them (briefly) the fastest-growing SaaS company in history. .” What is going on?'”
Embedded payments have become the financial backbone of modern SaaS, fintech, and marketplace platforms. In 2025, choosing the right embedded payment processor is about more than just rates and APIs — it’s about revenue share potential, support quality, payout flexibility, and long-term partnership. Support Rating: 3.5/5
In today’s competitive SaaS landscape, simply acquiring customers isn’t enough. The real key to sustainable growth and increased revenue lies in maximizing payment attachment – the adoption and usage of integrated payments by your existing customer base. Krahl highlighted the lucrative payment residual stream.
Credit card merchant services are often viewed as a back-office function or necessary cost. When leveraged strategically, these services can become a key driver of business growth. With the right provider, merchant services can improve your checkout experience, increase cash flow, and unlock valuable business insights.
Fresh data from Ramp’s AI Index suggests that the meteoric rise in business AI spending might be showing signs of deceleration, raising questions about whether we’re witnessing market maturation or beginning to hit a potential adoption ceiling: The numbers tell a nuanced story. While overall AI penetration among U.S.
It’s the vertical SaaS rocketship: $840m ARR Still growing a stunning 29% (!) market cap (12x ARR) This is what a 12x ARR vertical B2B leader looks like today. Theyve built a true operating system for the tradeshandling everything from CRM to payments to field service management. 5 Interesting Learnings: 1.
The IPO market has been … on fire in 2025. initial public offering on Friday, becoming the latest enterprise software company to test increasingly receptive public markets. Instead, the company pivoted aggressively into expense management and payments, expanding beyond its travel roots. But we may have our first.
Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. It’s an active part of your product, and you have to evolve it just the same as you do with other products or product features.”
TL;DR: The IPO market isn’t just recovering—it’s thriving. Remember when everyone was waiting for the IPO market to “come back”? And for SaaS companies with strong fundamentals, the opportunity window is wide open. Stop waiting. The B2B IPO Pipeline: The Big Guns Are Loading The really exciting news?
In this episode of PayFAQ: The Embedded Payments Podcast, host Ian Hillis welcomes Matt Downs, President of Worldpay for Platforms, to discuss software-led payments predictions for 2025 and beyond. Navigating market dynamics in 2025 and beyond Matt emphasized the cyclical nature of the payments industry, likening it to a pendulum.
If youre a software provider looking to boost revenue, streamline operations, and deliver more value to your users, ISV integrated payments can be a game-changer. Embedding payments directly into your platform can unlock tremendous benefits both for you and your users. The best part?
But launching your eCommerce store is just half the equationaccepting payments efficiently and effectively is a whole different ball game. On the surface, it seems effortless, with customers only taking a few seconds to initiate and complete payments. The eCommerce payment solution infrastructure involves several key players.
Embedded Finance is reshaping SaaS, and for good – and exciting – reasons. SaaS businesses that embed financial products are seeing a 2-5x revenue increase per user. Ian recommends that platforms looking to expand their potential with Embedded Finance find a payments partner who can grow alongside them.
The rapid evolution of embedded payments is reshaping industries and unlocking new opportunities, particularly for small business sectors that have often been overlooked. Adam Gray , Chief Transformation Officer at Stax, recently sat down with Hal Levey of PYMNTS to discuss emerging trends in paymentprocessing and vertical integration.
Completing online payments via manual card entry can be time-consuming and off-putting for customers. This article will cover everything you need to know about Click to Pay, including its history, how it works, and how you can implement the payment method in your business. Learn More What is Click to Pay?
Operating a business entails a number of processes like managing products and payments, invoices, customer engagement, revenue, unpaid invoices and much more. That is why most modern SaaS and subscription-based businesses have transitioned to using a good billing software, reducing their workload by a great deal.
Despite what you may be hearing through the grapevine, the marketing conversion funnel is most definitely still alive and well When its built right, that is. TABLE OF CONTENTS SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. Updated on January 6, 2025.
That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%.
2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.
From customer expectations, to market trends, to business operations, everything is evolving. In simple words, it means that to expand in an unpredictable market landscape, a business has to employ various tactics to maintain a steady cash flow. It also allows businesses to discover untapped markets.
In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.
Ready to see how BluIQ can transform your billing process and help you achieve integrated, automated, and accurate complex monetization? Whether a business operates in SaaS, manufacturing, retail, or services, adhering to revenue recognition standards is essential for building trust, ensuring compliance, and achieving sustainable growth.
MRR is an important metric for SaaS businesses to track to understand business health. Let’s say you ran a CRM business where you charged your customers $1000 a year over 12 monthly payments. New MRR This is the MRR your company generates through new customers that’ve signed up for your service or product.
You might be surprised to know that SaaS companies can learn a lot from their consumer subscription counterparts. There are certainly tactics that work best for specific groups: by industry (software vs hardware, or retail, or services, or healthcare, etc.) The differences between SaaS and B2C companies.
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