FastSpring

AUGUST 2, 2023

When TestDome was created, CEO and co-founder Mario Zivic knew the pre-employment testing software company wouldn’t be able to rely on domestic sales to succeed. “As Selling Software Internationally With FastSpring Croatia is a relatively small country with a population of only 4 million people. He laughed.

Payment Solutions 147

Payment Solutions Payment Methods Merchant Services AI Search 147

SaaSOptics

MAY 19, 2022

For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. What role will marketing play in the acquisition process? . At what point will you introduce Sales into the buyer’s journey? .

Acquisition 59

Acquisition Scale Strategy Software Review 59

OpenView Labs

JANUARY 12, 2021

When your customer’s business models change, you often need to resegment your market and adjust your pricing model. People with software development backgrounds will recognize these ideas. A scalable model is one that works as your business grows (or in some of your segments contracts).

Pricing 53

Pricing Scale Outsourced Development Market Segmentation 53

FastSpring

JANUARY 8, 2019

Amazon charges fees on every sale through the Marketplace. The AOV can be calculated by dividing the total number of orders received by the total sales revenue. The operations of a business including sales tax, VAT filings, billing, order processing, and online payments. A small, distinct market segment.

Payment Methods 64

Payment Methods Merchant Services Payment Services Outsourcing Services 64

Outseta

JANUARY 20, 2020

In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Outseta

OCTOBER 11, 2019

Roambi was legitimately ahead of its time and market—the company began building a business application for the iPhone before Apple even released its software development kit for iOS. Both markets segments are over-served and highly competitive. It’s almost a point of pride with many of them.

Product Marketing 50

Product Marketing Marketing Sales Hiring Education 50

SaaStr

OCTOBER 31, 2019

Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. I would argue that retention is probably the most important of these categories, so the first thing to note is that retention is really going to differ, depending on your market segment.

Cloud 100

Cloud Scale AWS Machine Learning 100