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SaaS: Is B2B Revenue Better than B2C?

FastSpring

We talked about one of the biggest trends playing out in the software industry: the convergence of B2B and B2C. Products Are Finding New Growth in the Opposite Segment. Historically, when SaaS businesses have gone to market, they’ve done so by finding product-market fit with one of two core audiences: consumers or businesses.

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Disruptive Innovation in SaaS by Competing with Non-Consumption

Tom Tunguz

In these markets, concepts like Westendorp Price Sensitivity and conjoint analyses work. But to incite disruption requires a different set of marketing skills. In the Innovator’s Solution , Christensen proposes the idea of competing against non-consumption. How will buyers think about this solution relative to others?

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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. In contrast, a customer segmentation survey focuses on existing customers and their characteristics. Segmentation survey built in Userpilot.

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The Benefits of a Usage-Based Pricing Model

SaaSOptics

SaaS pricing is typically done on a subscription basis where customers pay a recurring monthly or annual fee to use a company’s software. Most SaaS pricing models typically fall into one of the following categories: Flat-Rate/Fixed Pricing: All users pay a single price every month to use your software.

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Quantifying the Financial Impact of Post-Sales Services: Elevating Customer Success to the Next Level of Decision-Making

Valuize Consulting

Example: Introducing a customer health monitoring system may require substantial initial funding. Example: When considering entering a new market segment or launching an innovative product feature, calculating the NPV and IRR helps determine the potential long-term returns. Interpretation: An IRR of approximately 34.9%

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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. We could translate the software into Spanish. How the hell does that happen?

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How Dopple Is Defining an Emerging Market

FastSpring

And so I did early stints at Zillow, Tumblr and a company called Fiscal Note, all in different markets, doing different things in different market segments. Justin Scott So we had an interesting birth, we had a previous company that was pointed at a different market segment. You gotta meet the market.