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The 9 Worst Sales Mistakes Founders Should Avoid

Point Nine Land

P9 Panel on Hiring Sales Leaders — Founders Summit 2023 “You are going to fire your first sales manager!” — A lesson too many founders learn the hard way. It helps keep the product team focused on customer feedback and providing value in exchange for revenue. In the early days, you will be managing full sales cycles.

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The 3 Stages of Hiring GTM Executives

Sales Hacker

The GTMfund team has been spread across the globe lately, big things happening! The rest of the team is playing catch-up from SaaStr followed by our annual GTMfund retreat in Napa. Solution: Build functional teams that drive innovation. Thanks for reading The GTM Newsletter! Dreamforce in SF last week for our GP, Max Altschuler.

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7 questions smart CTOs ask before choosing the best penetration testing company

Audacix

How to build a culture of security within your SaaS development team? In order to get your repeat business, they forget to explain just how you can build a repeatable, scaleable and consistent application security structure within your software development teams. No developer wants to create software with security holes.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. But of course, it wasn’t always quite that big!

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

To investigate, Ryan Law, former CMO and cofounder of Cobloom, performed an analysis of six recent churn reports or studies and found that there is no consensus on the average churn rate for SaaS companies. While it’s not a bad idea to be measuring both, your monthly churn rate should be much, much lower than your annual churn rate.

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SaaStr Podcast #364 with Figma Head of Sales Kyle Parrish

SaaStr

343: Kyle Parrish is the Head of Sales @ Figma, the company that helps teams create, test and ship better designs from start to finish. Kyle was in charge of creating the Austin, Texas sales team @ Dropbox, what were some of his biggest lessons when it comes to moving sales outside of HQ? What worked? What did not work?