Fri.May 25, 2018

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Customer Spotlight: Driven Insights

SaaSOptics

In 2014, two long-time business partners and entrepreneurs noticed an increasingly common challenge facing most small business owners – the lack of good financial data and metrics. So, they founded Driven Insights and today, provide expertise on a fractional basis to growing businesses. You may be wondering, “what is a fractional CFO?”. As a business grows, the need for buttoned up financial operations and more accurate metrics increases, but a full-time CFO might not be necessary (or in the bud

Finance 40
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?? SaaS Roundup #120: Financing, selling, scaling

Chart Mogul

This week: When founders shouldn't be afraid of hiring a sales team, 17 priceless lessons from scaling to the U.S., six paths to financing a SaaS business In SaaS Roundup, we comb through the noise to find you only the best SaaS-flavored reads of the week — just our top three. You can also receive SaaS Roundup in your email inbox every Friday — just drop your email here and you’ll receive the next issue.

Scale 40
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Customer Spotlight: Driven Insights

SaaSOptics

In 2014, two long-time business partners and entrepreneurs noticed an increasingly common challenge facing most small business owners – the lack of good financial data and metrics. So, they founded Driven Insights and today, provide expertise on a fractional basis to growing businesses. You may be wondering, “what is a fractional CFO?”. As a business grows, the need for buttoned up financial operations and more accurate metrics increases, but a full-time CFO might not be necessary (or in the bud

Finance 40
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Build the right thing

Intercom, Inc.

This week I gave a talk at The Next Web on the importance of your product strategy when scaling a company. When I speak to startups, I am often asked, “What is the one thing?” or “Give me one tip.” But I don’t have a single top tip for you. I have a lot of tips. They’re all important because they work together to help build a successful product.

Startup 219
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Embedding BI: Architectural Considerations and Technical Requirements

While data platforms, artificial intelligence (AI), machine learning (ML), and programming platforms have evolved to leverage big data and streaming data, the front-end user experience has not kept up. Holding onto old BI technology while everything else moves forward is holding back organizations. Traditional Business Intelligence (BI) aren’t built for modern data platforms and don’t work on modern architectures.

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Fine-Tune Your SaaS Business with CLV Metrics

SaaSOptics

Customer lifetime value (CLV) is one of the most critical metrics used to evaluate a SaaS company’s financial health and to predict its future success. Unfortunately, it’s also one of the trickiest things to measure. Traditional business metrics fail to capture the key factors that drive SaaS performance. With revenue coming in over an extended period of time, the customer lifetime, it changes the way management, investors and potential acquirers determine whether the SaaS business is financiall

Metrics 40