Sales Hacker

MARCH 1, 2024

Of course, SaaS products can be a harder sell than Rihanna’s Fenty Beauty, but the same strategy applies: build value for your network before selling to them. Through owned distribution channels, they spent the first year marketing the “problem,” rather than the product, to build an audience that could validate the brand’s story.

VP of Engineering 72

VP of Engineering Scale SaaS AI Search 72

User Pilot

AUGUST 22, 2023

Tracking plans serve as a single source of truth and help organizations ensure consistent and accurate data collection to enable data-driven decisions. Clear guidelines enclosed in the tracking plan drive data democratization by fostering independent data analysis, and collaboration between teams.

Data 72

Data compliance Onboarding Metrics 72

Intercom, Inc.

OCTOBER 29, 2019

For example, our Product team could decide to build a data export API after learning our fastest growing segment exports their conversation data far more often than other segments ( you can already do this in Intercom ??). Informing our approach to the market. Assessing progress on our strategy. Drive internal adoption.

Business 184

Business B2C Scale Headcount 184

SmartKarrot

JANUARY 21, 2021

Some of the key responsibilities in SaaS product management include-. Most product professionals’ conduct research to get expertise about the company’s product, market, target audience, user personas, statistics, and competitors. Charting product vision. Working to improve product. Has leadership qualities.

Management 11

Management SaaS Scale Underperforming Technical Team 11