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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

We asked five SaaS and software companies what they did for existing customers around the holidays. In this piece, you’ll find successful strategies to reward customers, reduce churn, and increase their lifetime value. Repeat customers also get several charges waived for our services,” CEO Gary Tailor explained.

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What is Product-Led Innovation? Strategies, Examples, and More

User Pilot

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. A diagram showing how product-led growth works for product-led innovation.

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15 Effective Strategies For Retaining Customers in SaaS

User Pilot

According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase. TL;DR Customer retention is a measure of a company's ability to keep its customers over a period.

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How to Reduce Customer Churn Rate: 17 Effective Strategies

User Pilot

Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. But you can turn all that around with the right strategies. The main reasons for customer churn are: Bad product-customer fit. Bad customer service.

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Mastering the Art of Complex B2B Recurring and Subscription Billing: Navigating Financial Process Complexity in B2B Subscriptions

Blulogix

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Navigating Financial Process Complexity in B2B Subscriptions The financial backbone of B2B subscription models rests on efficiently managing complex processes spanning billing, payments, revenue recognition, and reporting.

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13 SaaS Renewals Best Practices For Driving Business Growth

User Pilot

In this article, we examine what makes SaaS renewal management so important and explore renewal strategies for preventing customer churn and increasing upsells. TL;DR The SaaS renewal process involves a series of actions on/before the renewal date that lead to a customer’s renewal. Increase the customer lifetime value.

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Step-by-Step Process for Performing a CRO Audit: 8 Steps

User Pilot

Looking to perform a CRO audit for your website and app? Based on the insights you generate, you can create better experiences for website visitors and users, driving more engagement, conversion, and retention. Based on this goal, you can start analyzing your free trial strategy to see weak points that need to be improved.