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How to Calculate Adoption Rate and its Impact on Customer Lifetime Value

Totango

If your customers aren’t using your product, then they’re not really your customers. They may have subscribed, but if they’re not actively engaging with the product, they’ll never see the value of their investment. Maintaining Positive Customer Lifetime Value.

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What Is the Discount Rate and What Does It Mean for SaaS?

Baremetrics

But that isn’t all, if you could earn 1% risk free on that money by buying some government bonds, then the difference grows further. Understanding both is necessary to improve your corporate finance governance. Discount rate Discount rate is used to determine the present value of future cash flows.

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Spend less, earn more

ProfitWell

Sometimes you pull out all the stops to woo a customer, only to have them not convert. That’s why today I’m sharing tips and tricks on how to reduce your customer acquisition costs while maintaining customer lifetime value. When you first start a company—you’re hungry for customers. So frustrating.

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Calculating Growth Rates in SaaS

Baremetrics

Before people ever started calculating growth rates for economic activity, governments used the growth rate formula to determine population growth. For example, you need to calculate the growth rates for monthly recurring revenue (MRR), active customers, average revenue per user (ARPU), and more.

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Top 6 Tips for a Successful SaaS Customer Engagement Strategy

Totango

The strategy of using customer engagement to increase sales can be framed in terms of balancing customer acquisition costs (CAC) with customer lifetime value (CLTV). How much time are users investing in your service ? Which features have they used?

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What Does it Take to Get CX Right? [It’s Not Just the Technology]

SmartKarrot

A seamless experience will keep your customers coming back, increasing referrals, and customer lifetime value. Customers will spend more when CX is good. Right now, as we prepare for economic flux and conservative demand from customers, companies need to drive up their CX quality if they are to grow the business.

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What is GAAP Accounting?

Baremetrics

They also draw on best practices for governance, disclosure, matching, and conservatism. Costs This principle states that all listed values with accuracy, reflecting only actual cost and not many market value cost items or speculation. Matching GAAP principles govern how revenues are matched with expenses.