Remove CTO Hire Remove Investment Remove Metrics Remove SMB
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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

When is the right time to hire the first sales rep? Should you hire 2 at a time? What does one look for in their first sales hire? How does this change when selling to SMBs vs enterprise? * We were hired into the same role, same start date, competed head to head. Bret was formerly the CTO at Facebook.

Scale 183
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Making the jump from Customer Success to CEO with FranConnect’s Gabby Wong

ChurnZero

More and more people are hiring leaders, not for past experience, but for capability and capacity. It can be hard to convince PE firms to invest in the customer. How did you get your PE colleagues to invest in the customer experience? We hire a third-party firm. We had to say: what does SMB want?

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. You will fail if you: 1) try to build a suite of products out of the gate, 2) focus solely on SMBs, or 3) have an MBA. But of course, it wasn’t always quite that big!

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SaaStr Podcast #214: Erica Schultz, CRO @ New Relic on What It Takes To Successfully Scale Into Enterprise

SaaStr

How can founders know when is the right time to make the move from SMB to enterprise? Because one message isn’t necessarily always transferable when considering kind of SMB to enterprise. ” How do you know when’s the right time to think about moving from an SMB and mid-market to enterprise?

Scale 184
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SaaStr Podcast #376 with ZoomInfo CEO Henry Schuck: “10 Mistakes the CEO of ZoomInfo Made on His Journey to IPO (Part 2)”

SaaStr

They’ve invested in all of these other businesses. Immediately told them to hire 50 reps in a different city, in a different city, and they did. The CEO was deferential because that was 10 times what he’d ever raised before, and did all of it. We might’ve touched on this one too on the hiring and the people.

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Product-Led Growth (PLG) For Startups

Mucker Capital

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. We talk about using the product complexity, your target customer size, your contract value, and whether there's individual use case–those four things--to help you decide if PLG is a fit.

Startup 52
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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

And we’re constantly aligning the metrics in that business plan back to the technology and understanding which dials we need to turn, which types of implementational product feature functions do we need to use that will directly equate to these types of things. As announced today, that’s a public metric.