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7 Tips For Using Customer Feedback To Build Rabid Fans And Make More Money (Video + Transcript)

SaaStr

Here’s a little bit of my marketing experience, but I need to back up a little bit and go off slide to tell you about my pre-marketing experience. I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager.

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SaaS Sales: Your guide to converting lifelong customers

ProfitWell

The goal in SaaS sales is not to convince your customer to buy your product there and then—it’s to win that customer over to your product for a lifetime. We’ll tell you how to use your understanding of a prospect to turn them into a delighted customer, what metrics to lean on, and how to build the perfect SaaS sales team. What is SaaS?

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What Are Influencer Engagement Marketplaces (and How to Use Them)

Neil Patel

For sales-based companies, influencer marketing could be a promising alternative. Ready to find influencers for marketing campaigns? If you find an influencer you’re happy with, you can hire them to create content, promote your brand and, well, influence people to buy your products. The upshot? Identify Your Goals.

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Gather round the campfire

ProfitWell

Today, a fizzy new member of the subscription class. Plus, Campfire Labs takes a deep dive into Drift’s conversational marketing approach. Your top subscription news. Coca Cola just launched a subscription service for $10 per month. Coca Cola just launched a subscription service for $10 per month.

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Product-led everything

ProfitWell

First up, a chalk-full Twitter thread by Userpilot’s Aazar Ali Shad on product-led growth, an Appcues x Salesforce launch, plus the Product Marketing Alliance dropping its 2019 State of Product Marketing. Your top subscription news. His argument for the importance of PLG right now lies in a few items: the growing market.

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A Canoo for two

ProfitWell

Your top subscription news. There’s a huge surge in the content marketing sphere , supplemented by social media madness and competition for eye-catching, compelling ad space. Here are some solid resources in this realm, so you can start cranking: Wistia’s Brand Affinity Marketing Playbook. Is content marketing dead?

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It's time for a rebrand

ProfitWell

Today, we welcome the newest unicorn to the subscription space. We have an interview with marketing transformation-driver, thought leader, and mentor James Sivis from Wonderlic on why. Your top subscription news. The subscription market is international and diverse. And finally, it's time for a rebrand.