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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close. Michael Redbord has an answer for that.

Scale 188
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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

Our monthly self-service churn went from like 3% to like 9%, right? If something bad happens, you’re going to have to cut your burn, probably. There is one thing, I love this quote and it’s a little bit of a crude quote, not that it’s bad language-. What do you do with that lightly toxic person on your team?

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20 Secrets to Boost Your Facebook Organic Reach

Neil Patel

Post your team photos like Zappos. Social media marketing should show your funny or creative side like Nutella. Don’t Just Promote Products and Services. It’s best to vary your posts to include different types of content: Brand story posts Authority building posts Lead nurture posts Personal posts.

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Best Competitor Research Tools to Spy on the Competition

Neil Patel

Spying on your competitors can strengthen your position in the marketplace, but not without having three crucial factors in play: First, what are you looking for? You can target these sites to get backlinks to your content. Let’s say you want to create an ultimate guide on content marketing.

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SAAS Marketing Growth Hacking Roadmap For 2021 [19 Strategies]

How To Buy Saas

SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. Howtobuysaas.

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Notion’s Marketing Secrets for Small Teams with Big Dreams

OpenView Labs

Those are some pretty great results for a small team—only about 50 people in the whole company—that needs to navigate the challenges of selling a horizontal product serving multiple audiences from single-player scenarios to enterprise deployments. Small businesses or teams who adopt it self-service.

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Unprompted: Predicting how AI is changing the future of marketing

Unbounce

Will AI ever be able to replace marketers—or even an entire marketing team (gulp)? Check out the episode to get answers to those questions and much more, including whether marketers will need to figure out how to create content that AI likes (would you like some extra metadata sprinkled on that?)