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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

The problem of downloading multiple apps to use a service has been replaced with an easy-to-use interface free from complex installations. One of the top SaaS influencers is Dharmesh Shah , co-founder, and CTO of HubSpot. He is a speaker in top communities on inbound marketing, startups, SaaS companies, etc. Dharmesh Shah.

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10 Companies Show you their Positioning Strategy for Marketing

Upscope

through the marketing mix. " My really crude definition : When I come across a new product I tend think "Wtf is this? Is sending and receiving mails a new shiny technology? It has some unique new features, though it's not positioned around those. Create a new category. Why should I give a damn? Great right?

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Kevin Indig on searching for meaning and the meaning of search

Intercom, Inc.

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. So first, if you take a step back, I think that marketing is really a practitioner discipline. But to make that a bit more tactical and tangible, first of all, you want to innovate with new content formats.

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How to Boost Conversions with Cialdini’s 7 Persuasion Principles

GetUplift

How can you persuade visitors to your site to sign up for your newsletter or download that resource you painstakingly put together? It’s about the way you make people feel and just how persuasive you can be… That’s why marketers, conversion optimizers and copywriters use specific persuasion principles.