SaaStr

MARCH 7, 2021

No one spends enough time recruiting as it is, after $1m ARR or so. You can do the drip marketing campaigns if you have to. These are all full-time jobs by $1m ARR. Fixing it yourself becomes the biggest time sink and excuse for not hiring there is. That’s not good enough, especially in competitive markets.

Part-Time VPE 276

Part-Time VPE Sales Recruiting Sales Hiring Scale 276

SaaStr

DECEMBER 3, 2020

When is the right time to hire the first sales rep? Should you hire 2 at a time? What does one look for in their first sales hire? How does Sam think about the relationship between sales and marketing? Are marketing becoming the new sales team with their content being used more and more in the sales funnel?

Scale 178

Scale Sales Hiring Sales Recruiting Sales 178

Chart Mogul

MARCH 9, 2020

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. How do you know when you’ve reached Product-Market Fit?

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

ProfitWell

JANUARY 24, 2020

There’s a huge surge in the content marketing sphere , supplemented by social media madness and competition for eye-catching, compelling ad space. But since marketers today have nearly all the same tools at their disposal, there’s an issue here. Is content marketing dead? Does content marketing actually work?

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

SaaStr

OCTOBER 25, 2023

For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Q: Should Product Marketing Work for Product or Marketing? Let’s jump right into the questions.

Scale 258

Scale Sales Hiring AI Sales Recruiting 258

Chart Mogul

MARCH 9, 2020

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. How do you know when you’ve reached Product-Market Fit?

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

Upscope

JANUARY 5, 2020

When an engineer turned marketer helps position multiple companies to grow from, for example, $2 million to $70 million in 18 months, it's time to listen. Below we'll cover what positioning in marketing is, why you should RTFM of April Dunford's book and give you 10 positioning examples and a couple of links to templates.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128