Remove compliance Remove Market Segmentation Remove Mobile
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Successful SMB SaaS Companies Have a 2 Step Value Proposition

Tom Tunguz

Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc. But these two markets require very different approaches.

SMB 100
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The Defining Characteristics of Successful SMB SaaS Startups

Tom Tunguz

Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc.

SMB 100
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How to nail your product market fit and sales pitch with a value proposition diagram

Tom Tunguz

Expensify has adopted a bottoms-up strategy to win their market segment, so they target the end user who values ease of use. Expensify’s mobile app makes filing expense reports much easier than traditional systems. The finance team prizes compliance: ensuring accurate and correct expense reports.

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Ecommerce Terms You Need To Know To Manage Your Digital Business

FastSpring

A very small file saved on a user’s computer or mobile device for the purpose of storing information related to the user’s interaction with a particular site. The process of selling goods and services across multiple different channels and devices, including online and on mobile. A small, distinct market segment.

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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

Full impact of new GDPR regulations and compliance laws – likely to hurt many outbound focused businesses who fail to comply. It has to be completely mobile friendly and mobile optimized too. Unification of the tech stack – this is getting harder to do, how will it happen? Stop Hating On Social Selling!

Scale 108