Successful SMB SaaS Companies Have a 2 Step Value Proposition
Tom Tunguz
APRIL 25, 2012
Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc. But these two markets require very different approaches.
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