OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. These lower price points influence the GTM strategy, which requires lower labor costs and a greater reliance on “one-to-many” marketing.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Neil Patel

NOVEMBER 4, 2020

million sellers and more than 353 million different products to contend with, how do you rise above the noise and get your store found? You need excellent marketing strategies unique to Amazon’s marketplace. And that’s where the top Amazon marketing companies come in. So, with over 2.5 The only problem?

Social Media 139

Social Media Marketing Marketplace as a Service Outsourced Development 139

Intercom, Inc.

DECEMBER 13, 2018

Julien, who previously directed business development and partnerships at Microsoft and is on the board of French media giant Le Monde, was perfectly poised for a conversation at the SaaStock conference in Dublin that ranged from the different missions within Facebook to why he’s betting big on chat. Different visions for different products.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. Vicki, if you’d give us your intro. Vicki Lin : Great. Thank you Ceci.

Payments 124

Payments Scale Scaling Revenue 124

Intercom, Inc.

SEPTEMBER 26, 2019

And it’s not without good reason: nearly all software products with dominant market share started as apps but grew to the point where third-party developers began building valuable integrations on top of what these companies had already created. So those are developer tools for sure. Those are big amazing companies.

Underperforming Technical Team 170

Underperforming Technical Team Marketplace as a Service Outsourced Development Development 170

SaaStr

JUNE 10, 2021

Marten Mickos: We heard here that the cloud business has a combined market cap already of over a trillion dollars. So the whole world of software as a service and cloud has just exploded and will continue to grow enormously. And if we look at the specifics of the word SaaS, software as a service.

Outsourcing Services 142

Outsourcing Services Marketplace as a Service Outsourced Development Scale 142

SaaStr

SEPTEMBER 24, 2021

Billi Jo Wright, Chief Risk & Compliance Officer @ Payrix. Nicole Culver, Director of Product Marketing, SaaS @ Bandwidth. Jen Taylor, SVP, Chief Product Officer @ Cloudflare. Marion Richter, Director of Product Marketing @ LeanIX. Sara Hicks, Vice President of Product Management @ Mailchimp.

VP of Engineering 275

VP of Engineering Technical Cofounder CTO Coach CTO Hire 275