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How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

Mucker Capital

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. As a founder, ideally you want your sellers, marketers, and product leaders aligned in transforming product features into value-based messages to accelerate sales cycles and secure corporate deals.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

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PODCAST 51: Approach Sales with Gap Selling w/ Keenan

Sales Hacker

This week on the Sales Hacker podcast, we interview world famous sales expert, consultant, trainer, and thought leader Keenan. Why sales is contextual and how to leverage context in the right way. Why sales is contextual and how to leverage context in the right way. Subscribe to the Sales Hacker Podcast.

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How and Why to Use Podcast Marketing? 7 SaaS Companies Advise

Natalia Luneva

I use my podcast, Beyond the Uniform to: (1) create relationships with a sales prospect. It is easier to schedule a podcast interview with my target customer than it is to schedule a sales meeting. Recruit CRM started its own podcast named Recruitment Entrepreneurs back in 2020. . Nassiri, Founder and CEO, Captivate.ai

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SaaStr Podcasts for the Week with Justin Bedecarre, Jen Nguyen, Jason Lemkin, and Aaron Levie

SaaStr

Centralized HQs with all the perks and amenities “under one roof” have traditionally been used as recruiting tools to attract and retain top talent. And honestly, we’re limiting ourselves by proximity on recruiting a diverse best-in-class team. This will be a really strong indicator of retention and recruiting.

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When Does Open Source Make Sense for a Business?

OpenView Labs

Other businesses, like LinkedIn and Netflix, have strong histories of being producers of open-source projects, which provides a strategic recruitment and retention tool for top-tier engineering talent. Related podcast episode: How MongoDB Scaled Their Open-Source Product with a Bottom-Up and Top-Down Sales Motion.