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What is Customer Lifetime Value?

Neil Patel

In the most basic terms, customer lifetime value measures how much a customer will spend over their entire “lifetime” with your company. Customer lifetime value goes beyond traditional marketing practices by providing insight into a customer’s long-term value to your business.

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2Checkout vs. Stripe vs. FastSpring: Comparing Payments, Taxes, and Platform Features (+ Pricing)

FastSpring

TL;DR : Stripe markets themselves as a payment services provider (PSP), 2Checkout is a payment service provider with an upgrade option to make them your merchant of record (MoR), and FastSpring is a comprehensive merchant of record from the outset. Payment Gateways , Payment Processing , PSPs, MoRs — What’s the Difference?

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Customer Lifetime Value and Customer Lifetime Care

Baremetrics

Customer lifetime value (CLV) is one of the main metrics SaaS companies track to monitor their profitability and growth. CLV is simply the average amount of revenue you can expect to generate from a single customer before they churn. How do you calculate customer lifetime value?

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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

The end of the year is the perfect time to show appreciation for your existing customers in ways that build loyalty and boost sales. We asked five SaaS and software companies what they did for existing customers around the holidays. Run a Limited-Time Lifetime Plan. Customers on the lifetime plan average a 1.5

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Q3 2023 FastSpring Feature Release: Achieving Subscription Growth, Faster

FastSpring

1ClickPay, Trial Hopping Prevention, and Offers API are designed to boost your conversion rates and increase customer lifetime value. Offers API Offers API is a revenue catalyst that enables businesses to maximize revenue at every customer interaction. Check out our 1ClickPay product announcement.

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5 Ecommerce Factors that Can Come Back to Haunt You

FastSpring

When you hear the word “haunted,” odds are the first thing that comes to mind is not ecommerce. But in keeping with the Halloween theme, I’m going to discuss five key factors in ecommerce that you don’t want to come back to haunt your software company. Goblins, Ghouls, and Global Regulations | GDPR & PSD2. The root of the cause?

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SaaS Renewals: A Guide for Increasing Customer Retention (+Best Practices)

User Pilot

TL;DR SaaS renewals includes the process of renewing a subscription to an online-hosted software service. Proactively managing SaaS renewals and customer engagement reduces both involuntary and voluntary churn. Excellent SaaS renewal rates range from 80% to 90%, indicating strong customer success and value delivery.