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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Google, Apple and HubSpot are just three examples of industry-leading companies which use mental models to aid quick decision-making. The table below shows the impact of mental models on decision-making: Decision-Making. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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How to Launch a Subscription Box For Your Company

Neil Patel

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Subscription boxes, then, offer much-desired entertainment value, as well as (hopefully) value for money. Develop a Business Plan. Business Model. Key Personnel.

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Ideation, Creation, Iteration: How to Align Sales and Marketing Content Output

Sales Hacker

We get the best results when both the sales and the marketing teams’ content is based around the customers and their desired outcomes. We can’t do this without a shared effort from Sales and Marketing running customer development and jobs-to-be-done interviews. Entertaining? Alex is the boss. Videos are the way forward, right?

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Why the SaaS Business Model Is Going to Dominate the B2B Tech World

SmartKarrot

The B2B Tech world is booming with SaaS business models. What Is the SaaS Business Model? The SaaS business model is basically a subscription-based service. Aside from this, customer loyalty is of huge importance to all of these models, as that is the only thing that keeps them afloat.

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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

Increasingly organizations talk about B2D marketing, to developers. But you’ve always coined this phrase “business to human marketing”, B2H. If you haven’t adopted one of these light touch business models, you are screwed, in my opinion. Some developer’s tinkering with something.

Scale 107
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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

Increasingly organizations talk about B2D marketing, to developers. But you’ve always coined this phrase “business to human marketing”, B2H. If you haven’t adopted one of these light touch business models, you are screwed, in my opinion. Some developer’s tinkering with something.

Scale 48
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How to Be an Entrepreneur in 30 Clear Ways

Neil Patel

We all have a great team and support network behind us. If you don’t respect your partner(s), your team won’t last long. Fill your team with people who have great character and you’re well on your way to success. Your customers’ complaints are how you identify your business’s weaknesses.