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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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Best application vulnerability assessment tools for software companies (paid & free)

Audacix

A vulnerability assessment tools or virtual app scanning for your software team has become as important as your git repository or your ticket management system. What are the benefits of using vulnerability assessment tools during software development? This cloud infrastructure also needs to be secured.

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This online pentest tool helps you fortify your SaaS & APIs

Audacix

These web pentest tools are also commonly referred to as automated penetration testing tools or web app vulnerability scanning tools and they simulate automated attacks on your web app and APIs, without requiring you to install any software on your network or workstations! How Do You Automate Penetration Testing? It is simple!

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How to tell if your company has the right level of tech debt

OPEXEngine

Tech debt refers to the cost of redeveloping existing products and code that wouldn’t otherwise be able to scale or evolve over time to meet shifting consumer needs. And while the concept has been around for years, for most of that time, tech debt was primarily the concern of product and engineering teams. Measuring tech debt.

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How to tell if your company has the right level of tech debt

OPEXEngine

Tech debt refers to the cost of redeveloping existing products and code that wouldn’t otherwise be able to scale or evolve over time to meet shifting consumer needs. And while the concept has been around for years, for most of that time, tech debt was primarily the concern of product and engineering teams. Measuring tech debt.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Funneling time, energy, and resources into developing a stellar customer acquisition strategy is only helpful if it’s designed with your target market in mind.

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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

User Pilot

Becoming aware of the product's existence through branding and marketing campaigns. Here are real-life product adoption examples from successful companies for each stage: Using social media ads to expand brand awareness, like Slack. Becoming aware of the product's existence through branding and marketing. Evaluation.