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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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Influencer Marketing for E-commerce: Tools and Tips to Grow Your Brand

Neil Patel

Some of the top US brands spend billions on advertising to secure their internet advertising space. If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand noticed. One such method is an influencer promotion campaign.

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5 Steps to Minimize Risk in Your Affiliate Program

FastSpring

Once affiliates join your program, it is important to learn what suspicious activity looks like and keep an eye out for metrics that are questionable. The cost of fraud is two-fold, there is obviously the return of a sale and the associated fees in your online store, but there is also the commission owed to an affiliate.

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The ultimate customer support tech stack for 2022

Intercom, Inc.

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Here’s an example of key goals and metrics to consider.

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What are the best eCommerce subscription platforms for 2019? |

The Marketing & Growth Hacking Publication

They expect an end-to-end shopping “experience” and this is where eCommerce subscription has a chance to shine by developing long term relationships with consumers. And subscription eCommerce seems to be the answer. The subscription eCommerce market has grown by a whopping 100% year-over-year for the past five years.

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How To Optimize Your Landing Page For Better PPC

Unbounce

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. Display ads rely on graphic formats to catch user attention, build brand awareness, and guide users to your site. Image courtesy of Kajabi.

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10 Tips for Etsy SEO

Neil Patel

million active sellers on Etsy , it can be daunting to figure out how to ensure marketplace visibility. How will new customers find your store with thousands of similar offerings? Stores that ship for free or for a discount earn higher shipping price scores than their more expensive counterparts. With a reported 3.68